Canada Immersive Entertainment Market Size & Outlook

The immersive entertainment market in Canada is expected to reach a projected revenue of US$ 37,158.0 million by 2030. A compound annual growth rate of 24.7% is expected of Canada immersive entertainment market from 2024 to 2030.
Revenue, 2023 (US$M)
$7,907.7
Forecast, 2030 (US$M)
$37,158.0
CAGR, 2024 - 2030
24.7%
Report Coverage
Canada

Canada immersive entertainment market highlights

  • The Canada immersive entertainment market generated a revenue of USD 7,907.7 million in 2023 and is expected to reach USD 37,158.0 million by 2030.
  • The Canada market is expected to grow at a CAGR of 24.7% from 2024 to 2030.
  • In terms of segment, virtual reality (vr) was the largest revenue generating technology type in 2023.
  • Mixed Reality (MR) is the most lucrative technology type segment registering the fastest growth during the forecast period.


Immersive entertainment market data book summary

Market revenue in 2023USD 7,907.7 million
Market revenue in 2030USD 37,158.0 million
Growth rate24.7% (CAGR from 2023 to 2030)
Largest segmentVirtual reality (vr)
Fastest growing segmentMixed Reality (MR)
Historical data2018 - 2022
Base year2023
Forecast period2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationVirtual Reality (VR), Augmented Reality (AR), Mixed Reality (MR)
Key market players worldwideMeta Platforms Inc Class A, Microsoft Corp, HTC, Barco NV, Magic Leap, Samsung Electronics Co Ltd, Apple Inc, Sony Group Corp ADR, Qualcomm Inc, Unity Software Inc Ordinary Shares


Other key industry trends

  • In terms of revenue, Canada accounted for 8.2% of the global immersive entertainment market in 2023.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In North America, U.S. immersive entertainment market is projected to lead the regional market in terms of revenue in 2030.
  • Mexico is the fastest growing regional market in North America and is projected to reach USD 7,364.7 million by 2030.

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Immersive Entertainment Market Companies

Name Profile # Employees HQ Website

Canada immersive entertainment market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to immersive entertainment market will help companies and investors design strategic landscapes.


Virtual reality (vr) was the largest segment with a revenue share of 46.17% in 2023. Horizon Databook has segmented the Canada immersive entertainment market based on virtual reality (vr), augmented reality (ar), mixed reality (mr) covering the revenue growth of each sub-segment from 2018 to 2030.


The growth is attributed to the constantly improving technology and its adoption, along with the increasing number of 5G connections across the region. Moreover, Canada has played a significant role in driving the adoption of immersive technologies such as virtual reality (VR), with the gaming industry becoming the major sector.

VR studios such as Cloud head Games are creating immersive gaming experiences that captivate players along with prominence the potential of VR as a standalone gaming platform, which is contributing to the rapid growth of the immersive entertainment market in the country.

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Target buyers of Canada immersive entertainment market databook

  • Our clientele includes a mix of immersive entertainment market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of country-level data and insights on the Canada immersive entertainment market , including forecasts for subscribers. This country databook contains high-level insights into Canada immersive entertainment market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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Canada immersive entertainment market size, by technology type, 2018-2030 (US$M)

Canada Immersive Entertainment Market Outlook Share, 2023 & 2030 (US$M)

Canada immersive entertainment market size, by technology type, 2018-2030 (US$M)

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