Mexico Immersive Entertainment Market Size & Outlook
Mexico immersive entertainment market, 2018-2030 (US$M)
Related Markets
Mexico immersive entertainment market highlights
- The Mexico immersive entertainment market generated a revenue of USD 1,530.4 million in 2023 and is expected to reach USD 7,364.7 million by 2030.
- The Mexico market is expected to grow at a CAGR of 25.2% from 2024 to 2030.
- In terms of segment, virtual reality (vr) was the largest revenue generating technology type in 2023.
- Mixed Reality (MR) is the most lucrative technology type segment registering the fastest growth during the forecast period.
Immersive entertainment market data book summary
| Market revenue in 2023 | USD 1,530.4 million |
| Market revenue in 2030 | USD 7,364.7 million |
| Growth rate | 25.2% (CAGR from 2023 to 2030) |
| Largest segment | Virtual reality (vr) |
| Fastest growing segment | Mixed Reality (MR) |
| Historical data | 2018 - 2022 |
| Base year | 2023 |
| Forecast period | 2024 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Virtual Reality (VR), Augmented Reality (AR), Mixed Reality (MR) |
| Key market players worldwide | Meta Platforms Inc Class A, Microsoft Corp, HTC, Barco NV, Magic Leap, Samsung Electronics Co Ltd, Apple Inc, Sony Group Corp ADR, Qualcomm Inc, Unity Software Inc Ordinary Shares |
Other key industry trends
- In terms of revenue, Mexico accounted for 1.6% of the global immersive entertainment market in 2023.
- Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
- In North America, U.S. immersive entertainment market is projected to lead the regional market in terms of revenue in 2030.
- Mexico is the fastest growing regional market in North America and is projected to reach USD 7,364.7 million by 2030.
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Immersive Entertainment Market Scope
Immersive Entertainment Market Companies
| Name | Profile | # Employees | HQ | Website |
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Mexico immersive entertainment market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to immersive entertainment market will help companies and investors design strategic landscapes.
Virtual reality (vr) was the largest segment with a revenue share of 45.97% in 2023. Horizon Databook has segmented the Mexico immersive entertainment market based on virtual reality (vr), augmented reality (ar), mixed reality (mr) covering the revenue growth of each sub-segment from 2018 to 2030.
The growing adoption of immersive technologies across various verticals, including gaming, live events, and sports, among others, is driving the market growth in the country. For instance, in July 2023, Fans XR, a company specializing in computer vision for sports and entertainment, strategically partnered with the Mexican television provider Televisión Azteca, S.A.B. de C.V. (TV Azteca).
This collaboration involves the integration of Fans XR's extended reality platform into upcoming sports and entertainment broadcasts on TV Azteca.
Through this integration, viewers of selected TV Azteca broadcasts get the ability to personalize their viewing experience by taking full control of multiple 360-degree and 2D cameras, choosing their preferred angles directly from digital devices through a web browser.
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Our clientele includes a mix of immersive entertainment market companies, investment firms, advisory firms & academic institutions.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of country-level data and insights on the Mexico immersive entertainment market , including forecasts for subscribers. This country databook contains high-level insights into Mexico immersive entertainment market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
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Mexico immersive entertainment market size, by technology type, 2018-2030 (US$M)
Mexico Immersive Entertainment Market Outlook Share, 2023 & 2030 (US$M)
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