Market revenue in 2023 | USD 3,706.3 million |
Market revenue in 2030 | USD 19,011.7 million |
Growth rate | 26.3% (CAGR from 2023 to 2030) |
Largest segment | Virtual reality (vr) |
Fastest growing segment | Mixed Reality (MR) |
Historical data | 2018 - 2022 |
Base year | 2023 |
Forecast period | 2024 - 2030 |
Quantitative units | Revenue in USD million |
Market segmentation | Virtual Reality (VR), Augmented Reality (AR), Mixed Reality (MR) |
Key market players worldwide | Meta Platforms Inc Class A, Microsoft Corp, HTC, Barco NV, Magic Leap, Samsung Electronics Co Ltd, Apple Inc, Sony Group Corp ADR, Qualcomm Inc, Unity Software Inc Ordinary Shares |
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The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to immersive entertainment market will help companies and investors design strategic landscapes.
Virtual reality (vr) was the largest segment with a revenue share of 46.17% in 2023. Horizon Databook has segmented the Japan immersive entertainment market based on virtual reality (vr), augmented reality (ar), mixed reality (mr) covering the revenue growth of each sub-segment from 2018 to 2030.
The adoption of immersive technologies in various industries, such as sports, gaming, and entertainment, contributes to the overall growth of the market. For instance, in October 2023, Japanese marketing and entertainment company Katana Inc. revealed its plan to establish a large theme park providing immersive experiences in Tokyo.
This new facility will feature 12 immersive attractions as well as six shops and restaurants. Apart from such developments, government initiatives toward digital transformation and expansion of 5G networks in the country will create lucrative growth opportunities for the market in the coming years.
Horizon Databook provides a detailed overview of country-level data and insights on the Japan immersive entertainment market , including forecasts for subscribers. This country databook contains high-level insights into Japan immersive entertainment market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
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