UAE Immersive Entertainment Market Size & Outlook

The immersive entertainment market in the UAE is expected to reach a projected revenue of US$ 1,575.8 million by 2030. A compound annual growth rate of 25% is expected of the UAE immersive entertainment market from 2024 to 2030.
Revenue, 2023 (US$M)
$330.7
Forecast, 2030 (US$M)
$1,575.8
CAGR, 2024 - 2030
25%
Report Coverage
UAE

UAE immersive entertainment market highlights

  • The UAE immersive entertainment market generated a revenue of USD 330.7 million in 2023 and is expected to reach USD 1,575.8 million by 2030.
  • The UAE market is expected to grow at a CAGR of 25% from 2024 to 2030.
  • In terms of segment, virtual reality (vr) was the largest revenue generating technology type in 2023.
  • Mixed Reality (MR) is the most lucrative technology type segment registering the fastest growth during the forecast period.


Immersive entertainment market data book summary

Market revenue in 2023USD 330.7 million
Market revenue in 2030USD 1,575.8 million
Growth rate25% (CAGR from 2023 to 2030)
Largest segmentVirtual reality (vr)
Fastest growing segmentMixed Reality (MR)
Historical data2018 - 2022
Base year2023
Forecast period2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationVirtual Reality (VR), Augmented Reality (AR), Mixed Reality (MR)
Key market players worldwideMeta Platforms Inc Class A, Microsoft Corp, HTC, Barco NV, Magic Leap, Samsung Electronics Co Ltd, Apple Inc, Sony Group Corp ADR, Qualcomm Inc, Unity Software Inc Ordinary Shares


Other key industry trends

  • In terms of revenue, UAE accounted for 0.3% of the global immersive entertainment market in 2023.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Middle East & Africa, South Africa immersive entertainment market is projected to lead the regional market in terms of revenue in 2030.
  • South Africa is the fastest growing regional market in Middle East & Africa and is projected to reach USD 2,472.5 million by 2030.

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Immersive Entertainment Market Companies

Name Profile # Employees HQ Website

UAE immersive entertainment market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to immersive entertainment market will help companies and investors design strategic landscapes.


Virtual reality (vr) was the largest segment with a revenue share of 46.05% in 2023. Horizon Databook has segmented the UAE immersive entertainment market based on virtual reality (vr), augmented reality (ar), mixed reality (mr) covering the revenue growth of each sub-segment from 2018 to 2030.


The country is actively diversifying its economy, focusing on technology and innovation along with collaboration with key market players. For instance, in June 2023, VUZ (360MEA FZE), a social app company, became the first immersive entertainment application of the newly released Apple Vision Pro.

The amalgamation of VUZ's advanced technology and Apple's Vision Pro ensures users encounter an unprecedented level of immersive realism, which is anticipated to fuel the immersive entertainment market growth in the coming years.

Reasons to subscribe to UAE immersive entertainment market databook:

  • Access to comprehensive data: Horizon Databook provides over 1 million market statistics and 20,000+ reports, offering extensive coverage across various industries and regions.
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Target buyers of UAE immersive entertainment market databook

  • Our clientele includes a mix of immersive entertainment market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of country-level data and insights on the UAE immersive entertainment market , including forecasts for subscribers. This country databook contains high-level insights into UAE immersive entertainment market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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UAE immersive entertainment market size, by technology type, 2018-2030 (US$M)

UAE Immersive Entertainment Market Outlook Share, 2023 & 2030 (US$M)

UAE immersive entertainment market size, by technology type, 2018-2030 (US$M)

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