Asia Pacific Sex Toys Market Size & Outlook, 2022-2030
Asia Pacific sex toys market, 2018-2030 (US$M)
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sex toys market highlights
- The Asia Pacific sex toys market generated a revenue of USD 7,043.7 million in 2022.
- The market is expected to grow at a CAGR of 8.9% from 2023 to 2030.
- In terms of segment, e-commerce was the largest revenue generating distribution channel in 2022.
- Mass Merchandizers is the most lucrative distribution channel segment registering the fastest growth during the forecast period.
- Country-wise, India is expected to register the highest CAGR from 2023 to 2030.
Asia Pacific data book summary
| Market revenue in 2022 | USD 7,043.7 million |
| Market revenue in 2030 | USD 13,934.6 million |
| Growth rate | 8.9% (CAGR from 2022 to 2030) |
| Largest segment | E-commerce |
| Fastest growing segment | Mass Merchandizers |
| Historical data covered | 2018 - 2021 |
| Base year for estimation | 2022 |
| Forecast period covered | 2023 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | E-Commerce, Specialty Stores, Mass Merchandizers |
| Key market players worldwide | Church & Dwight Co Inc, Reckitt Benckiser Group PLC, LELO, TENGA, Lifestyles Healthcare, Doc Johnson Enterprises, BMS Factory, Fun Factory, We-Vibe |
Other key industry trends
- In terms of revenue, Asia Pacific region accounted for 21.5% of the global sex toys market in 2022.
- Globally, North America is projected to lead the regional market in terms of revenue in 2030.
- Asia Pacific is the fastest growing regional market and is projected to reach USD 13,934.6 million by 2030.
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Sex Toys Market Scope
Sex Toys Market Companies
| Name | Profile | # Employees | HQ | Website |
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Asia Pacific sex toys market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to sex toys market will help companies and investors design strategic landscapes.
E-commerce was the largest segment with a revenue share of 74.89% in 2022. Horizon Databook has segmented the Asia Pacific sex toys market based on e-commerce, specialty stores, mass merchandizers covering the revenue growth of each sub-segment from 2018 to 2030.
Asia Pacific is projected to exhibit fastest growth over the forecast period, with the highest number of manufacturing facilities in China and growing demand from countries such as Australia, India, Japan, & New Zealand.
China has more than 1,000 manufacturing facilities that provide Original Equipment Manufacturing (OEM) services to some of the leading brands in the industry. Moreover, technologically advanced products, such as lifelike sex dolls with artificial intelligence, by companies from China and Japan are revolutionizing sexual experience for individuals.
Reducing social stigma by changing customer perception toward sex and increasing presence of online retailers are expected to drive demand for sex toys in Asia Pacific. Countries such as Singapore and New Zealand are now catering to sexual needs of women through the promotion of sex toys industry.
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Horizon Databook provides a detailed overview of continent-level data and insights on the Asia Pacific sex toys market , including forecasts for subscribers. This continent databook contains high-level insights into Asia Pacific sex toys market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
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Asia Pacific sex toys market size, by country, 2018-2030 (US$M)
Asia Pacific Sex Toys Market Outlook Share, 2022 & 2030 (US$M)
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