South Africa Hair Wigs And Extensions Market Size & Outlook

The hair wigs and extensions market in South Africa is expected to reach a projected revenue of US$ 204.0 million by 2030. A compound annual growth rate of 9% is expected of South Africa hair wigs and extensions market from 2022 to 2030.
Revenue, 2021 (US$M)
$94.0
Forecast, 2030 (US$M)
$204.0
CAGR, 2022 - 2030
9%
Report Coverage
South Africa

South Africa hair wigs and extensions market highlights

  • The South Africa hair wigs and extensions market generated a revenue of USD 94.0 million in 2021 and is expected to reach USD 204.0 million by 2030.
  • The South Africa market is expected to grow at a CAGR of 9% from 2022 to 2030.
  • In terms of segment, wigs was the largest revenue generating product in 2021.
  • Extensions is the most lucrative product segment registering the fastest growth during the forecast period.


Hair wigs and extensions market data book summary

Market revenue in 2021USD 94.0 million
Market revenue in 2030USD 204.0 million
Growth rate9% (CAGR from 2021 to 2030)
Largest segmentWigs
Fastest growing segmentExtensions
Historical data2017 - 2020
Base year2021
Forecast period2022 - 2030
Quantitative unitsRevenue in USD million
Market segmentationWigs, Extensions
Key market players worldwideGodrej, Evergreen Products Group Ltd ADR, Artnature, Dona Bela Shreds, Indique Hair, Shake-N-Go


Other key industry trends

  • In terms of revenue, South Africa accounted for 1.5% of the global hair wigs and extensions market in 2021.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Middle East & Africa, South Africa hair wigs and extensions market is projected to lead the regional market in terms of revenue in 2030.
  • South Africa is the fastest growing regional market in Middle East & Africa and is projected to reach USD 204.0 million by 2030.

Wigs was the largest segment with a revenue share of 73.83% in 2021. Horizon Databook has segmented the South Africa hair wigs and extensions market based on wigs, extensions covering the revenue growth of each sub-segment from 2017 to 2030.


Hair accessories such as wigs and hair extensions are popular in the country. Brands such as KinkyCurlyYaki offer a wide range of hair wigs & extensions. Furthermore, the introduction of wigs and extensions made using human hair, which is of superior quality compared to synthetic materials, is driving market growth. For instance, Shara Hair ZA offers high-quality authentic virgin hair at the most affordable prices.

The brand sells various types of wigs, such as 3-part wigs, colored wigs, bundles & closures, as well as straight & curly full frontal wigs, attracting a wide audience base and fueling the growth of the hair wigs and extensions market. According to an article published by Kayla Greaves in October 2020, black women in the country use wigs to cover their naturally curly hair, which, in turn, is expected to drive the demand for wigs and hair extensions in the country.

Consumers opt for convenient, versatile products due to their busy lifestyles, and, thus, black women prefer to use wigs to look presentable in a short time instead of trying to style their naturally curly hair, which needs more time. Furthermore, people also prefer wigs and extensions for various other reasons, such as to protect their natural hair from exposure to heat & dirt, to look fashionable, or to flaunt a desired look.

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Hair Wigs And Extensions Market Companies

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South Africa hair wigs and extensions market size, by product, 2017-2030 (US$M)

South Africa Hair Wigs And Extensions Market Outlook Share, 2021 & 2030 (US$M)

South Africa hair wigs and extensions market size, by product, 2017-2030 (US$M)

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