Market revenue in 2021 | USD 381.2 million |
Market revenue in 2030 | USD 807.5 million |
Growth rate | 8.7% (CAGR from 2021 to 2030) |
Largest segment | Wigs |
Fastest growing segment | Extensions |
Historical data covered | 2017 - 2020 |
Base year for estimation | 2021 |
Forecast period covered | 2022 - 2030 |
Quantitative units | Revenue in USD million |
Market segmentation | Wigs, Extensions |
Key market players worldwide | Godrej, Evergreen Products Group Ltd ADR, Artnature, Dona Bela Shreds, Indique Hair, Shake-N-Go |
Wigs was the largest segment with a revenue share of 73.69% in 2021. Horizon Databook has segmented the Middle East & Africa hair wigs and extensions market based on wigs, extensions covering the revenue growth of each sub-segment from 2017 to 2030.
The influence of social media on fashion has fueled the hair accessories market growth in the region. Furthermore, the availability of hair products such as sequenced and ornamented pins, bands & clips, elastic & ties, and wigs & extensions on e-commerce websites, which are usually not available offline, is expected to drive their demand over the forecast period.
Some popular online platforms that offer hair accessories in the region are noon.com and Kiabi. Furthermore, with a surge in the number of children diagnosed with cancer in Egypt, there is a rising demand for affordable wigs made from natural hair, as the supply of hair wigs remains limited. In addition, to aid with the sufferings of cancer patients, various organizations are donating hair wigs and extensions in the region, driving the growth of the market.
Key Regions: U.S. , UK , Japan , Brazil , South Africa
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