North America Hair Wigs And Extensions Market Size & Outlook

The hair wigs and extensions market in North America is expected to reach a projected revenue of US$ 4,744.5 million by 2030. A compound annual growth rate of 7.3% is expected of North America hair wigs and extensions market from 2022 to 2030.
Revenue, 2021 (US$M)
$2,506.3
Forecast, 2030 (US$M)
$4,744.5
CAGR, 2022 - 2030
7.3%
Report Coverage
North America

North America hair wigs and extensions market highlights

  • The North America hair wigs and extensions market generated a revenue of USD 2,506.3 million in 2021.
  • The market is expected to grow at a CAGR of 7.3% from 2022 to 2030.
  • In terms of segment, wigs was the largest revenue generating product in 2021.
  • Extensions is the most lucrative product segment registering the fastest growth during the forecast period.
  • Country-wise, Canada is expected to register the highest CAGR from 2022 to 2030.


North America data book summary

Market revenue in 2021USD 2,506.3 million
Market revenue in 2030USD 4,744.5 million
Growth rate7.3% (CAGR from 2021 to 2030)
Largest segmentWigs
Fastest growing segmentExtensions
Historical data covered2017 - 2020
Base year for estimation2021
Forecast period covered2022 - 2030
Quantitative unitsRevenue in USD million
Market segmentationWigs, Extensions
Key market players worldwideGodrej, Evergreen Products Group Ltd ADR, Artnature, Dona Bela Shreds, Indique Hair, Shake-N-Go


Other key industry trends

  • In terms of revenue, North America region accounted for 40.9% of the global hair wigs and extensions market in 2021.
  • Globally, North America is projected to lead the regional market in terms of revenue in 2030.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 3,552.9 million by 2030.

Wigs was the largest segment with a revenue share of 76.51% in 2021. Horizon Databook has segmented the North America hair wigs and extensions market based on wigs, extensions covering the revenue growth of each sub-segment from 2017 to 2030.


With the increasing disposable income, consumers in North America are spending more on personal well-being and beauty products, including hair wigs and extensions. The rising preference for sophisticated, trendy, and eye-catching hair wigs and extensions to boost self-confidence, especially among working women, is expected to drive the demand for hair wigs and extensions in the region. 

Hair wigs and extensions cater to individuals with hair loss due to medical conditions like alopecia, cancer treatments, or other hair-related issues. Furthermore, increased instances of nutritional deficiencies, which occur due to poor dietary choices, restrictive eating habits, or specific health conditions, could result in hair loss. 

Stress and other lifestyle changes could also cause hair loss and may require lifestyle changes to address the underlying issues. Improved product options, and online accessibility have contributed to the rising demand for hair wigs and extensions in America, particularly for individuals dealing with hair loss due to medical conditions.

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Hair Wigs And Extensions Market Companies

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North America hair wigs and extensions market size, by country, 2017-2030 (US$M)

North America Hair Wigs And Extensions Market Outlook Share, 2021 & 2030 (US$M)

North America hair wigs and extensions market size, by country, 2017-2030 (US$M)

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