The global real-time bidding market was estimated at USD 14.37 billion in 2023 and is expected to grow at a CAGR of 16.0% from 2024 to 2030. The increasing demand for targeted advertising is one of the significant factor driving the market growth. Advertisers seek to reach specific audie... Read More »
August 2024The global audio codec market size was valued at USD 6.71 billion in 2023 and is projected to grow at a CAGR of 5.9% from 2024 to 2030. The integration of AI in audio codecs is becoming more prevalent, enabling smarter and more efficient audio processing.... Read More »
August 2024The global geomarketing market size was estimated at USD 17.77 billion in 2023 and is projected to grow at a CAGR of 23.1% from 2024 to 2030. The rapid development of geospatial technologies, such as geographic information systems (GIS) and remote sensing, has significantly enhanced data... Read More »
July 2024The global digital media market size was valued estimated at USD 832.99 billion in 2023 and is expected to grow expand at a compound annual growth rate (CAGR) of 12.8% from 2024 to 2030. The increasing demand for digital media content across different sectors such as business, medical, e... Read More »
July 2024The global animation software market size was estimated at USD 141.63 billion in 2023 and is expected to grow at a CAGR of 3.4% from 2024 to 2030. The market growth is attributed to the growing prevalence of animation across various industries, including media & entertainment, constr... Read More »
July 2024The global cloud TV market size was estimated at USD 1.24 billion in 2023 and is projected to grow at a CAGR of 26.9% from 2024 to 2030. Transformative shifts in media consumption habits, technological advancements, and the evolution of digital content delivery platforms are driving the ... Read More »
July 2024The global live streaming market size was estimated at USD 87.55 billion in 2023 and is projected to grow at a CAGR of 23.0% from 2024 to 2030. The business world is experiencing a dramatic shift in how audiences consume content. Viewers are no longer satisfied with passively watching pr... Read More »
July 2024The global programmatic advertising market size was estimated at USD 678.37 billion in 2023 and is expected to grow a CAGR of 22.8% from 2024 to 2030. Programmatic advertising has revolutionized the digital advertisement landscape, enabling marketers to reach their target audiences with ... Read More »
June 2024The Europe marketing technology (MarTech) market size was estimated at USD 85.37 billion in 2023 and is projected to grow at a CAGR of 18.8% from 2024 to 2030. The Europe MarTech market is expected to grow rapidly due to various factors, such as the rising adoption of digital marketing t... Read More »
June 2024The global retail e-commerce market was estimated at USD 5,858.04 billion in 2023 and is expected to grow at a CAGR of 11.6% from 2024 to 2030. Increasing usage of smartphones and the convenience of purchasing daily essentials and luxury products from the comfort of home are primarily dr... Read More »
June 2024The North America marketing technology market size was estimated at USD 130.8 billion in 2023 and is projected to grow at a CAGR of 20.1% from 2024 to 2030. The increasing number of businesses is driving the demand for MarTech. For instance, according to the U.S. Chamber of Commerce, 5.4... Read More »
May 2024The global game streaming market size was estimated at USD 9.8 billion in 2023 and is projected to grow at a CAGR of 11.8% from 2024 to 2030. The growing popularity of smartphones and the capability of portable devices is driving the mobile gaming sector, and game streaming services are ... Read More »
May 2024The global contextual advertising market size was estimated at USD 195.44 billion in 2023 and is projected to grow at a CAGR of 13.3% from 2024 to 2030. Contextual advertising allows advertisers to target their audience based on specific keywords, topics, or interests. This targeted approach increases the relevance ... Read More »
May 2024The U.S. AdTech market size was estimated to be USD 276.3 billion in 2023 and is projected to grow at a CAGR of 11.4% from 2024 to 2030. The U.S. market growth expansion is due to its economic power, technological advancements, large consumer base, and favorable regulatory environment, a... Read More »
April 2024The Europe manga market size was estimated at USD 676.1 million in 2023 and is expected to grow at a CAGR of 19.6% from 2024 to 2030. The increasing prevalence of internet usage, technological advancement, and government initiatives drive market growth. The Europe region has witnessed a ... Read More »
March 2024The Europe sports betting market size was estimated at USD 33.75 billion in 2023 and is expected to grow at a compound annual growth rate (CAGR) of 9.9% from 2024 to 2030. The rise in e-sports activities in the region is expected to drive the market's growth. Many major regional companie... Read More »
March 2024The U.S. video streaming market size was estimated at USD 18.79 billion in 2023 and is expected to grow at a compound annual growth rate (CAGR) of 19.8% between 2024 and 2030. Prevailing trends, such as rising internet penetration, evolving consumer preferences and increasing footfall of... Read More »
February 2024The global 3D animation market size was valued at USD 22.67 billion in 2023 and is expected to grow at a compound annual growth rate (CAGR) of 12.3% from 2023 to 2030. There has been a rise in the adaptation of visual effects (VFX) technology in movies and films. The viewers want realist... Read More »
January 2024The global live commerce platforms market size was estimated at USD 918.9 million in 2023 and is expected to grow at a compound annual growth rate (CAGR) of 21.2% from 2024 to 2030. Factors, such as the growth of e-commerce & live commerce, the adoption of social media, and rising in... Read More »
January 2024The global mobile wallet market was valued at USD 7.42 billion in 2022 and is expected to grow at a compound annual growth rate (CAGR) of 28.3% from 2023 to 2030. Increasing penetration of smartphones and the internet and the growing e-commerce sector are major market drivers. A mobile w... Read More »
December 2023