Europe Wine Market Size & Outlook, 2020-2028

The wine market in Europe is expected to reach a projected revenue of US$ 296,486.7 million by 2028. A compound annual growth rate of 5.4% is expected of Europe wine market from 2021 to 2028.
Revenue, 2020 (US$M)
$194,636.4
Forecast, 2028 (US$M)
$296,486.7
CAGR, 2021 - 2028
5.4%
Report Coverage
Europe

Europe wine market highlights

  • The Europe wine market generated a revenue of USD 194,636.4 million in 2020.
  • The market is expected to grow at a CAGR of 5.4% from 2021 to 2028.
  • In terms of segment, table wine was the largest revenue generating product in 2020.
  • Sparkling Wine is the most lucrative product segment registering the fastest growth during the forecast period.
  • Country-wise, France is expected to register the highest CAGR from 2021 to 2028.


Europe data book summary

Market revenue in 2020USD 194,636.4 million
Market revenue in 2028USD 296,486.7 million
Growth rate5.4% (CAGR from 2020 to 2028)
Largest segmentTable wine
Fastest growing segmentSparkling Wine
Historical data covered2016 - 2019
Base year for estimation2020
Forecast period covered2021 - 2028
Quantitative unitsRevenue in USD million
Market segmentationTable Wine, Dessert Wine, Sparkling Wine
Key market players worldwideAsahi Group Holdings Ltd, The Wine Group, Accolade Wines, Constellation Brands Inc Class A, Treasury Wine Estates Ltd, Pernod Ricard SA


Other key industry trends

  • In terms of revenue, Europe region accounted for 46.6% of the global wine market in 2020.
  • Globally, Europe is projected to lead the regional market in terms of revenue in 2028.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 134,111.9 million by 2028.

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Wine Market Companies

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Europe wine market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to wine market will help companies and investors design strategic landscapes.


Table wine was the largest segment with a revenue share of 76.48% in 2020. Horizon Databook has segmented the Europe wine market based on table wine, dessert wine, sparkling wine covering the revenue growth of each sub-segment from 2016 to 2028.


Europe is the most established wine market with several countries such as Portugal, Italy, and France having the highest per capita wine consumption per year. Europe remained the world’s highest consumption center for wine, at around 58% of the global volume in 2019.

One of the largest aggregate wine markets in Europe is France due to its larger population and high per capita wine consumption. Countries such as Germany and the U.K. are the biggest importers of wine, where wine production is much lower than its consumption.

Most of Europe’s wine production is concentrated in the Southern part of the region, where consumers relatively prefer local wine over foreign wine. However, countries such as the U.K, the Netherlands, Austria, Germany, and Belgium can offer significant growth opportunities for the wine market.

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Target buyers of Europe wine market databook

  • Our clientele includes a mix of wine market companies, investment firms, advisory firms & academic institutions.
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Horizon Databook provides a detailed overview of continent-level data and insights on the Europe wine market , including forecasts for subscribers. This continent databook contains high-level insights into Europe wine market from 2016 to 2028, including revenue numbers, major trends, and company profiles.

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Europe wine market size, by country, 2016-2028 (US$M)

Europe Wine Market Outlook Share, 2020 & 2028 (US$M)

Europe wine market size, by country, 2016-2028 (US$M)

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