China Wine Market Size & Outlook, 2020-2028
China wine market, 2016-2028 (US$M)
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China wine market highlights
- The China wine market generated a revenue of USD 23,293.0 million in 2020 and is expected to reach USD 43,613.2 million by 2028.
- The China market is expected to grow at a CAGR of 8.2% from 2021 to 2028.
- In terms of segment, table wine was the largest revenue generating product in 2020.
- Sparkling Wine is the most lucrative product segment registering the fastest growth during the forecast period.
Wine market data book summary
| Market revenue in 2020 | USD 23,293.0 million |
| Market revenue in 2028 | USD 43,613.2 million |
| Growth rate | 8.2% (CAGR from 2020 to 2028) |
| Largest segment | Table wine |
| Fastest growing segment | Sparkling Wine |
| Historical data | 2016 - 2019 |
| Base year | 2020 |
| Forecast period | 2021 - 2028 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Table Wine, Dessert Wine, Sparkling Wine |
| Key market players worldwide | Asahi Group Holdings Ltd, The Wine Group, Accolade Wines, Constellation Brands Inc Class A, Treasury Wine Estates Ltd, Pernod Ricard SA |
Other key industry trends
- In terms of revenue, China accounted for 5.6% of the global wine market in 2020.
- Country-wise, U.S. is expected to lead the global market in terms of revenue in 2028.
- In Asia Pacific, China wine market is projected to lead the regional market in terms of revenue in 2028.
- India is the fastest growing regional market in Asia Pacific and is projected to reach USD 1,314.3 million by 2028.
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Wine Market Scope
Wine Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|
China wine market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to wine market will help companies and investors design strategic landscapes.
Table wine was the largest segment with a revenue share of 92.68% in 2020. Horizon Databook has segmented the China wine market based on table wine, dessert wine, sparkling wine covering the revenue growth of each sub-segment from 2016 to 2028.
China’s growing thirst for wine has spawned a new crop of connoisseurs, inspired prize-winning domestic producers, and even attracted international tasting events. As around 40% of the wine consumed in China is imported, the country presents enormous opportunities to foreign wineries and wine distributors.
The market also appears to be maturing, which indicates the end of more experimental purchases in lower quality products and a shift towards higher quality wines that serve a more luxury-oriented consumer mindset.
France, Australia, Chile, Italy, Spain, the U.S., South Africa, New Zealand, Argentina, and Germany are some of the largest exporters of wine Additionally, the arrival of e-commerce has changed the landscape for the wine market in the country.
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Target buyers of China wine market databook
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Our clientele includes a mix of wine market companies, investment firms, advisory firms & academic institutions.
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30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.
Horizon Databook provides a detailed overview of country-level data and insights on the China wine market , including forecasts for subscribers. This country databook contains high-level insights into China wine market from 2016 to 2028, including revenue numbers, major trends, and company profiles.
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China wine market size, by product, 2016-2028 (US$M)
China Wine Market Outlook Share, 2020 & 2028 (US$M)
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