Market revenue in 2022 | USD 2,522.6 million |
Market revenue in 2030 | USD 3,570.0 million |
Growth rate | 4.4% (CAGR from 2022 to 2030) |
Largest segment | Synthetic |
Fastest growing segment | Organic |
Historical data covered | 2017 - 2021 |
Base year for estimation | 2022 |
Forecast period covered | 2023 - 2030 |
Quantitative units | Revenue in USD million |
Market segmentation | Organic, Synthetic |
Key market players worldwide | Unilever PLC, Natura &Co Holding SA ADR, Johnson & Johnson, Colgate-Palmolive Co, Lush Retail Environments, Ethique, Chagrin Valley Soap & Salve, Galderma, Dr. Bronner's |
Synthetic was the largest segment with a revenue share of 92.29% in 2022. Horizon Databook has segmented the Latin America bar soap market based on organic, synthetic covering the revenue growth of each sub-segment from 2017 to 2030.
Bar soap's popularity in Central and South America can be attributed to multiple factors. The region's warm climate and tropical conditions lead to a greater need for regular hygiene, making bar soap a practical choice. Additionally, its affordability and widespread availability compared to liquid soap options makes it a preferred option for many consumers.
The region's demand for all-natural, safe, and clean formulations in products and soaps is driven by consumers' growing awareness and preference for eco-friendly and health-conscious options. They seek products that align with their desire for sustainable and responsible choices, promoting a healthier lifestyle and supporting the environment.
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