U.S. Decorated Apparel Market Size & Outlook, 2023-2030

The decorated apparel market in the United States is expected to reach a projected revenue of US$ 12,139.1 million by 2030. A compound annual growth rate of 13.2% is expected of the United States decorated apparel market from 2024 to 2030.
Revenue, 2023 (US$M)
$5,111.1
Forecast, 2030 (US$M)
$12,139.1
CAGR, 2024 - 2030
13.2%
Report Coverage
U.S.

U.S. decorated apparel market highlights

  • The U.S. decorated apparel market generated a revenue of USD 5,111.1 million in 2023 and is expected to reach USD 12,139.1 million by 2030.
  • The U.S. market is expected to grow at a CAGR of 13.2% from 2024 to 2030.
  • In terms of segment, embroidery was the largest revenue generating product in 2023.
  • Screen Printing is the most lucrative product segment registering the fastest growth during the forecast period.


Decorated apparel market data book summary

Market revenue in 2023USD 5,111.1 million
Market revenue in 2030USD 12,139.1 million
Growth rate13.2% (CAGR from 2023 to 2030)
Largest segmentEmbroidery
Fastest growing segmentScreen Printing
Historical data2018 - 2022
Base year2023
Forecast period2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationEmbroidery, Screen Printing, Dye Sublimation, Digital Printing
Key market players worldwideGildan Activewear Inc, Berkshire Hathaway Inc Class A, Hanesbrands Inc, Delta Apparel Inc, Downtown Custom Printwear, Advance Printwear, Lynka


Other key industry trends

  • In terms of revenue, U.S. accounted for 17.6% of the global decorated apparel market in 2023.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In North America, U.S. decorated apparel market is projected to lead the regional market in terms of revenue in 2030.
  • U.S. is the fastest growing regional market in North America and is projected to reach USD 12,139.1 million by 2030.

Embroidery was the largest segment with a revenue share of 39.93% in 2023. Horizon Databook has segmented the U.S. decorated apparel market based on embroidery, screen printing, dye sublimation, digital printing covering the revenue growth of each sub-segment from 2018 to 2030.


Like any other market in the U.S., the decorated apparel market is also significantly influenced by the idea of sustainability. According to a report by just-style.com, as of 2018, the U.S. was the largest contributor of sustainable apparel product manufacturing with close to 20% of the sustainable apparel market share.

A large number of decorated apparel manufacturers in the country are adopting specialized eco-friendly fabrics and dyes to produce organic cotton and lyocell, among others. Similarly, several companies offer apparel that is certified by established third-party organizations such as Bluesign, B-Corp, and Fairtrade.

The COVID-19 pandemic has accelerated trends of leisurewear and casual apparel in the U.S. Several prints and styles that focus on consumer personality, mood, and season are in trend in the country. Additionally, the demand for personalized and customized apparel is on the rise.

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Decorated Apparel Market Companies

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U.S. decorated apparel market size, by product, 2018-2030 (US$M)

U.S. Decorated Apparel Market Outlook Share, 2023 & 2030 (US$M)

U.S. decorated apparel market size, by product, 2018-2030 (US$M)

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