Market revenue in 2023 | USD 5,111.1 million |
Market revenue in 2030 | USD 12,139.1 million |
Growth rate | 13.2% (CAGR from 2023 to 2030) |
Largest segment | Embroidery |
Fastest growing segment | Screen Printing |
Historical data | 2018 - 2022 |
Base year | 2023 |
Forecast period | 2024 - 2030 |
Quantitative units | Revenue in USD million |
Market segmentation | Embroidery, Screen Printing, Dye Sublimation, Digital Printing |
Key market players worldwide | Gildan Activewear Inc, Berkshire Hathaway Inc Class A, Hanesbrands Inc, Delta Apparel Inc, Downtown Custom Printwear, Advance Printwear, Lynka |
Embroidery was the largest segment with a revenue share of 39.93% in 2023. Horizon Databook has segmented the U.S. decorated apparel market based on embroidery, screen printing, dye sublimation, digital printing covering the revenue growth of each sub-segment from 2018 to 2030.
Like any other market in the U.S., the decorated apparel market is also significantly influenced by the idea of sustainability. According to a report by just-style.com, as of 2018, the U.S. was the largest contributor of sustainable apparel product manufacturing with close to 20% of the sustainable apparel market share.
A large number of decorated apparel manufacturers in the country are adopting specialized eco-friendly fabrics and dyes to produce organic cotton and lyocell, among others. Similarly, several companies offer apparel that is certified by established third-party organizations such as Bluesign, B-Corp, and Fairtrade.
The COVID-19 pandemic has accelerated trends of leisurewear and casual apparel in the U.S. Several prints and styles that focus on consumer personality, mood, and season are in trend in the country. Additionally, the demand for personalized and customized apparel is on the rise.
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