Market revenue in 2024 | USD 892.1 million |
Market revenue in 2030 | USD 2,072.1 million |
Growth rate | 15.1% (CAGR from 2024 to 2030) |
Largest segment | Powder |
Fastest growing segment | Pills |
Historical data | 2018 - 2023 |
Base year | 2024 |
Forecast period | 2025 - 2030 |
Quantitative units | Revenue in USD million |
Market segmentation | Liquid, Powder, Softgels, Pills |
Key market players worldwide | Glanbia PLC, Abbott Laboratories, Nestle SA, The Kraft Heinz Co, PepsiCo Inc, Ajinomoto Co Inc, GSK PLC ADR, Herbalife Ltd, WK Kellogg Co, Amway Malaysia Holdings |
Powder was the largest segment with a revenue share of 37.69% in 2024. Horizon Databook has segmented the Brazil weight loss supplements market based on liquid, powder, softgels, pills covering the revenue growth of each sub-segment from 2018 to 2030.
The weight loss supplements market in Brazil is expanding rapidly due to a combination of shifting lifestyle trends, rising obesity rates, and growing health awareness. Brazil has one of the highest rates of obesity in Latin America, particularly in urban areas, which is prompting more consumers to seek effective weight management solutions. Brazilian consumers are more inclined toward herbal and locally sourced ingredients, which is driving the popularity of supplements containing natural components like Garcinia Cambogia and green tea extract.
With the growth of e-commerce platforms, these products have become more accessible to a wider audience, including those in remote areas. These factors are fueling the market growth in Brazil.
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