Revenue, 2023 (US$M)
$0.0
Forecast, 2030 (US$M)
$0.0
CAGR, 2024 - 2030
-100%
Report Coverage
Latin America

Latin America sales training software market highlights

  • The Latin America sales training software market generated a revenue of USD 161.0 million in 2023.
  • The market is expected to grow at a CAGR of 14.3% from 2024 to 2030.
  • In terms of segment, cloud was the largest revenue generating deployment in 2023.
  • Cloud is the most lucrative deployment segment registering the fastest growth during the forecast period.
  • Country-wise, Mexico is expected to register the highest CAGR from 2024 to 2030.


Latin America data book summary

Market revenue in 2023USD 161.0 million
Market revenue in 2030USD 410.0 million
Growth rate14.3% (CAGR from 2023 to 2030)
Largest segmentCloud
Fastest growing segmentCloud
Historical data covered2018 - 2022
Base year for estimation2023
Forecast period covered2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationCloud, On-premise
Key market players worldwideSalesforce Inc, SAP SE, Allego, Mindmatrix, MindTickle, Qstream, SalesHood, Showpad, Zoho


Other key industry trends

  • In terms of revenue, Latin America region accounted for 6.7% of the global sales training software market in 2023.
  • Globally, North America is projected to lead the regional market in terms of revenue in 2030.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 1,380.7 million by 2030.

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Sales Training Software Market Scope

Sales Training Software Market Companies

Name Profile # Employees HQ Website

Latin America sales training software market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to sales training software market will help companies and investors design strategic landscapes.


Cloud was the largest segment with a revenue share of 55.16% in 2023. Horizon Databook has segmented the Latin America sales training software market based on cloud, on-premise covering the revenue growth of each sub-segment from 2018 to 2030.


In Latin America, factors such as the escalating demand for metric-driven sales and increasing firm mobility to proper agent engagement and performance are expected to create growth opportunities for the sales training software market.  New product innovations have emerged as a key trend in the Brazilian sales performance management market. Furthermore, the growing penetration of internet and communication devices is expected to fuel the growth of the market.


Brazil's Banking, Financial Services, and Insurance (BFSI) industry is undergoing massive disruption as a result of regulatory changes and competitive pressures. Enterprises in the region are implementing sales enablement platforms to improve the performance of their sales and marketing teams, resulting in increased customer satisfaction and engagement.


Sales enablement services are assisting Brazilian businesses in transitioning from legacy systems to modern applications, as well as in training and implementation. This has created opportunities for market players to provide services to enterprises across multiple industries and sectors and assist them in dealing with complexities associated with the deployment of sales enablement platforms.

Reasons to subscribe to Latin America sales training software market databook:

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Target buyers of Latin America sales training software market databook

  • Our clientele includes a mix of sales training software market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of continent-level data and insights on the Latin America sales training software market , including forecasts for subscribers. This continent databook contains high-level insights into Latin America sales training software market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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Latin America sales training software market size, by country, 2018-2030 (US$M)

Latin America Sales Training Software Market Outlook Share, 2023 & 2030 (US$M)

Latin America sales training software market size, by country, 2018-2030 (US$M)

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