Europe Facial Serum Market Size & Outlook, 2024-2030

The facial serum market in Europe is expected to reach a projected revenue of US$ 2,662.7 million by 2030. A compound annual growth rate of 5.9% is expected of Europe facial serum market from 2025 to 2030.
Revenue, 2024 (US$M)
$1,884.7
Forecast, 2030 (US$M)
$2,662.7
CAGR, 2025 - 2030
5.9%
Report Coverage
Europe

Europe facial serum market highlights

  • The Europe facial serum market generated a revenue of USD 1,884.7 million in 2024.
  • The market is expected to grow at a CAGR of 5.9% from 2025 to 2030.
  • In terms of segment, anti-aging serums was the largest revenue generating type in 2024.
  • Skin Brightening Serums is the most lucrative type segment registering the fastest growth during the forecast period.
  • Country-wise, Spain is expected to register the highest CAGR from 2025 to 2030.


Europe data book summary

Market revenue in 2024USD 1,884.7 million
Market revenue in 2030USD 2,662.7 million
Growth rate5.9% (CAGR from 2024 to 2030)
Largest segmentAnti-aging serums
Fastest growing segmentSkin Brightening Serums
Historical data covered2018 - 2023
Base year for estimation2024
Forecast period covered2025 - 2030
Quantitative unitsRevenue in USD million
Market segmentationAnti-Aging Serums, Skin Brightening Serums, Acne Fighting Serums, Hydrating Face Serums, Exfoliating Face Serums, Other Facial Serum Type
Key market players worldwideL'Oreal SA, Galderma Group AG Registered Shares, AMOREPACIFIC, KOSE Corp, Clarins Group, Unilever PLC, Shiseido Co Ltd, Beiersdorf AG, The Estee Lauder Companies Inc Class A, Revlon


Other key industry trends

  • In terms of revenue, Europe region accounted for 32.3% of the global facial serum market in 2024.
  • Globally, Europe is projected to lead the regional market in terms of revenue in 2030.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 2,464.7 million by 2030.

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Facial Serum Market Scope

Facial serum market segmentation & scope
Anti-Aging Serums
Skin Brightening Serums
Acne Fighting Serums
Hydrating Face Serums
Exfoliating Face Serums
Other Facial Serum Type
Oil based
Gel based
Water based
Other Form
Supermarkets & Hypermarkets
Drugstores & Pharmacies
Specialty Beauty Stores
Online Retailers
Other Distribution Channels
Mass-Market
Premium
Luxury

Facial Serum Market Companies

Name Profile # Employees HQ Website

Europe facial serum market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to facial serum market will help companies and investors design strategic landscapes.


Anti-aging serums was the largest segment with a revenue share of 31.76% in 2024. Horizon Databook has segmented the Europe facial serum market based on anti-aging serums, skin brightening serums, acne fighting serums, hydrating face serums, exfoliating face serums, other facial serum type covering the revenue growth of each sub-segment from 2018 to 2030.


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Target buyers of Europe facial serum market databook

  • Our clientele includes a mix of facial serum market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of continent-level data and insights on the Europe facial serum market , including forecasts for subscribers. This continent databook contains high-level insights into Europe facial serum market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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Europe facial serum market size, by country, 2018-2030 (US$M)

Europe Facial Serum Market Outlook Share, 2024 & 2030 (US$M)

Europe facial serum market size, by country, 2018-2030 (US$M)

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