The global action camera market size is expected to reach USD 12.49 billion by 2030, expanding at a revenue-based CAGR of 11.4% from 2025 to 2030, according to a new report by Grand View Research, Inc. A shift in consumer trends and demand for technologically advanced action cameras is likely to induce the market growth throughout the forecast period. 4K and above in parallel with high definition image resolution have made a huge difference to consumer perception about the camera industry in the recent years. For instance, display manufacturers are now focusing on providing adjustable contrast features for images with effective brightness.
Entry level pricing and consumer demand for latest technology are the major driving factors as the industry is progressing in terms of resolution, image quality, and enhanced VR aspects. Demand for 4K resolution in action cameras is accelerating owing to the increased sale of Ultra HD variants in the past few years. It is also anticipated that the adoption of 4K display technology will outpace the demand for Ultra HD technology in the forthcoming years. Such consumer buying patterns will enable manufacturers to produce massive units of digital media.
Recently, AKASO unveiled EK7000 Pro 4K waterproof action camera that involves adaptable view angle, auto image stabilization, and a wireless remote control. It is highly ideal for water sports to produce high quality images in the diving mode in underwater scenarios. The company has made the product available for consumers on Amazon.com and Amazon.co.uk at an attractive price. EK7000 Pro 4K exhibits features such as upside down and loop recording that is capable of recording in outdoor conditions and producing sensitive evidence in case of insurance claims.
Asia Pacific is likely to witness a steady growth owing to rise in demand for action camera with advanced lens and resolution features. Major factors triggering the demand for these devices are increasing expenditure on leisure, rising disposable incomes, adventure and sports activities, and the vast popularity of social media channels. Moreover, commercial availability of varieties of cameras along with growing presence of retail channels and e-commerce is also propelling the regional demand over the forecast period.
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Ultra HD segment is estimated to register remarkable growth owing to growing emphasis of the customers on image quality and resolution of the videos captured
The e-commerce segment accounted for a larger revenue share in the global market in 2024 and is further expected to advance at a faster CAGR from 2025 to 2030
The action cameras are being increasingly used for capturing the actions and adventures of surfing, skiing, skateboarding, climbing, skydiving, biking, bicycle racing, among other sports, hereby supporting the growth for the sports segment
Action cameras are experiencing a surge in demand by professionals for capturing crucial moments of their adventures and sharing them on social media platforms with their followers
Asia Pacific is anticipated to register higher growth in the market owing to increasing number of sports leagues and tournaments in the region
Grand View Research has segmented the global action camera market report based on product, resolution, distribution channel, application, and region:
Action Camera Product Outlook (Volume, Thousand Units; Revenue, USD Million, 2018 - 2030)
Box Style Camera
Cube Style Camera
Bullet Style Camera
360-degree Camera
Others
Action Camera Resolution Outlook (Volume, Thousand Units; Revenue, USD Million, 2018 - 2030)
SD & Full HD
Ultra HD
4K and Above
Action Camera Distribution Channel Outlook (Volume, Thousand Units; Revenue, USD Million, 2018 - 2030)
E-commerce
Brick and Mortar
Action Camera Application Outlook (Volume, Thousand Units; Revenue, USD Million, 2018 - 2030)
Sports and Adventure
Travel and Tourism
Automotive
Emergency Services
Security
Others
Action Camera Regional Outlook (Volume, Thousand Units; Revenue, USD Million, 2018 - 2030)
North America
U.S.
Canada
Mexico
Europe
Austria
Belgium
Czech Republic
Denmark
Finland
France
Germany
Iceland
Ireland
Italy
Netherlands
Norway
Poland
Spain
Sweden
Switzerland
UK
Asia Pacific
Australia
China
Hong Kong
India
Indonesia
Japan
Malaysia
New Zealand
Philippines
Singapore
South Korea
Taiwan
Thailand
Vietnam
Latin America
Brazil
Argentina
Chile
Middle East & Africa
Israel
Nigeria
Saudi Arabia
South Africa
Turkey
UAE
List of Key Players of Action Camera Market
DRIFT
Garmin Ltd.
GoPro Inc.
Nikon Inc.
Olympus Corporation
Panasonic Holdings Corporation
SJCAM
Sony Group Corporation
DJI
YI Technology
ARASHI VISION INC. (Insta360)
AKASO Tech LLC
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