Brazil Podcasting Market Size & Outlook, 2023-2030

The podcasting market in Brazil is expected to reach a projected revenue of US$ 6,641.2 million by 2030. A compound annual growth rate of 37.1% is expected of Brazil podcasting market from 2024 to 2030.
Revenue, 2023 (US$M)
$730.6
Forecast, 2030 (US$M)
$6,641.2
CAGR, 2024 - 2030
37.1%
Report Coverage
Brazil

Brazil podcasting market highlights

  • The Brazil podcasting market generated a revenue of USD 730.6 million in 2023 and is expected to reach USD 6,641.2 million by 2030.
  • The Brazil market is expected to grow at a CAGR of 37.1% from 2024 to 2030.
  • In terms of segment, non-fiction was the largest revenue generating category in 2023.
  • Fiction is the most lucrative category segment registering the fastest growth during the forecast period.

Podcasting market data book summary

Market revenue in 2023USD 730.6 million
Market revenue in 2030USD 6,641.2 million
Growth rate37.1% (CAGR from 2023 to 2030)
Largest segmentNon-fiction
Fastest growing segmentFiction
Historical data2018 - 2022
Base year2023
Forecast period2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationFiction, Non-fiction
Key market players worldwideAmazon.com Inc, Apple Inc, Spotify Technology SA, iHeartMedia Inc, Sirius XM Holdings Inc, Audacy Inc, Tune In Mindfulness, SoundCloud, Megaphone (formerly Panoply Media), Stitcher

Other key industry trends

  • In terms of revenue, Brazil accounted for 3.1% of the global podcasting market in 2023.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Latin America, Brazil podcasting market is projected to lead the regional market in terms of revenue in 2030.
  • Mexico is the fastest growing regional market in Latin America and is projected to reach USD 4,285.4 million by 2030.

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Podcasting Market Companies

Name Profile # Employees HQ Website

Brazil podcasting market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to podcasting market will help companies and investors design strategic landscapes.


Non-fiction was the largest segment with a revenue share of 73.25% in 2023. Horizon Databook has segmented the Brazil podcasting market based on fiction, non-fiction covering the revenue growth of each sub-segment from 2018 to 2030.


  • Brazil Podcasting Category Outlook (Revenue, USD Million, 2018-2030)
    • Fiction
    • Non-fiction
  • Brazil Podcasting Target Outlook (Revenue, USD Million, 2018-2030)
    • Kids
    • Adult
  • Brazil Podcasting Preferred Devices Outlook (Revenue, USD Million, 2018-2030)
    • Smartphones
    • Laptops & Tablets
    • Personal Digital Assistants
    • Others
  • Brazil Podcasting Genre Outlook (Revenue, USD Million, 2018-2030)
    • New & Politics
    • Socitey & Culture
    • Comedy
    • Sports
    • Others
  • Brazil Podcasting Podcast Formats Outlook (Revenue, USD Million, 2018-2030)
    • Interviews
    • Panels
    • Solo
    • Repurposed
    • Conversational

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Target buyers of Brazil podcasting market databook

  • Our clientele includes a mix of podcasting market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of country-level data and insights on the Brazil podcasting market , including forecasts for subscribers. This country databook contains high-level insights into Brazil podcasting market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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Brazil podcasting market size, by category, 2018-2030 (US$M)

Brazil Podcasting Market Outlook Share, 2023 & 2030 (US$M)

Brazil podcasting market size, by category, 2018-2030 (US$M)

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