Italy Insect Repellent Market Size & Outlook, 2022-2030

Mosquito repellent was the largest segment with a revenue share of 45.57% in 2022. Horizon Databook has segmented the Italy insect repellent market based on mosquito repellent, bugs repellent, fly repellent covering the revenue growth of each sub-segment from 2017 to 2030.

In Italy, the mosquito season typically spans from the initial warm days of spring to the first cold days of winter, extending from March to November. Due to high heat and humidity, mosquitoes are more aggressive during this period than at other times of the year.

In August 2022, the Istituto Superiore di Sanità (ISS), Italy's public health authority, reported a total of 144 cases of West Nile virus in the northern regions of Veneto, Piemonte, Lombardia, and Emilia-Romagna. Growing awareness about the diseases caused by insect bites in Italy has prompted a surge in research initiatives to develop new formulations.

For instance, a team of researchers from the Universities of Pisa and Firenze formulated novel compounds known as cyclic hydroxyacetals. These formulations are fragrance-free and claim to provide up to eight hours of protection. The team thoroughly evaluated their chemical properties and efficacy in repelling mosquitos.