Global Athleisure Market Size & Outlook

Mass athleisure was the largest segment with a revenue share of 63.88% in 2022. Horizon Databook has segmented the Global athleisure market based on mass athleisure, premium athleisure covering the revenue growth of each sub-segment from 2017 to 2030.

E-commerce retail channels play a significant role in the distribution of athleisure products as a considerable amount of the market revenue is generated through these channels. Online sales channels make it easy for consumers to browse through millions of products at one place without having to physically visit retail stores.

In 2020, according to Digital Commerce 360, an online news, and media company, out of the top 1,000 online apparel retailers associated with their website, close to 25% of them sell athleisure. Additionally, it is estimated that athleisure and active clothing sales accounted for approximately more than 20% of the total apparel sold in the year ending in May 2020.

E-commerce retail sales are expected to witness substantial gains in the coming years on account of rising consumer spending, growing population, and increasing access to the internet. In addition, the introduction of mobile shopping apps and the availability of safe and convenient payment gateways are contributing to the growth of the online retail industry.