Europe Athleisure Market Size & Outlook, 2024-2030

The athleisure market in Europe is expected to reach a projected revenue of US$ 154,424.8 million by 2030. A compound annual growth rate of 9.1% is expected of Europe athleisure market from 2025 to 2030.
Revenue, 2024 (US$M)
$92,167.8
Forecast, 2030 (US$M)
$154,424.8
CAGR, 2025 - 2030
9.1%
Report Coverage
Europe

Europe athleisure market highlights

  • The Europe athleisure market generated a revenue of USD 79,038.5 million in 2022.
  • The market is expected to grow at a CAGR of 8.7% from 2023 to 2030.
  • In terms of segment, mass athleisure was the largest revenue generating type in 2022.
  • Premium Athleisure is the most lucrative type segment registering the fastest growth during the forecast period.
  • Country-wise, Germany is expected to register the highest CAGR from 2023 to 2030.


Europe data book summary

Market revenue in 2022USD 79,038.5 million
Market revenue in 2030USD 154,424.8 million
Growth rate8.7% (CAGR from 2022 to 2030)
Largest segmentMass athleisure
Fastest growing segmentPremium Athleisure
Historical data covered2017 - 2021
Base year for estimation2022
Forecast period covered2023 - 2030
Quantitative unitsRevenue in USD million
Market segmentationMass Athleisure, Premium Athleisure
Key market players worldwideHanesbrands Inc, Adidas AG, Under Armour Inc Class A, Lululemon Athletica Inc, Vuori, PANGAIA, Outerknown, Eileen Fisher, Patagonia, Pact


Other key industry trends

  • In terms of revenue, Europe region accounted for 23.9% of the global athleisure market in 2022.
  • Globally, North America is projected to lead the regional market in terms of revenue in 2030.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 170,430.1 million by 2030.

Mass athleisure was the largest segment with a revenue share of 63.04% in 2024. Horizon Databook has segmented the Europe athleisure market based on mass athleisure, premium athleisure covering the revenue growth of each sub-segment from 2018 to 2030.


Europe houses some of the world’s most renowned apparel companies; it also has a well-performing apparel sector with a highly receptive customer base. According to the World Trade Statistical Review 2020 of the World Trade Organization, Europe was the world’s largest importer of apparel and textiles.

The region accounted for around 21.0% of the world’s apparel and textile imports value in 2020. Such factors indicate the immense potential of the European athleisure market in the foreseeable future.

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Athleisure Market Companies

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Europe athleisure market size, by country, 2018-2030 (US$M)

Europe Athleisure Market Outlook Share, 2024 & 2030 (US$M)

Europe athleisure market size, by country, 2018-2030 (US$M)

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