U.S. Tablet Market Size To Reach $14.08 Billion By 2030

U.S. Tablet Market Report Highlights

The U.S. tablet market size is expected to reach USD 14.08 billion by 2030, registering a CAGR of 1.5% from 2024 to 2030, according to a new report by Grand View Research, Inc.Consumer electronics manufacturers are introducing advanced devices in the market to cater to the evolving technological awareness of consumers. Introduction of hybrid tablet PCs is the biggest factor fostering market growth over during the forecast period. Hybrid tablet PCs include detachable, convertibles, and slate tablet PCs. These hybrid devices are portable, easy to use, and high performance.

Hybrid PCs are gaining momentum in the tablet market due to various form factors. The convertible and detachable tablet PCs are easy to use as the keyboard is easy to detach and attach. Moreover, despite the presence of high-end tablets; conventional operating system tablets are projected to attract consumers in the forthcoming years. Consumer preference for efficient cost, ease of use, and battery life is anticipated to positively influence the market expansion.

Hybrid tablet PCs are increasingly being used in business, medicine, commercial, and defense areas. Moreover, although the sale of tablet PCs is projected to decline over the next years, traditional tablet PCs are projected to witness growth in sales in near future. Introduction of phablets in the consumer electronics market is projected to hamper growth of the tablet market. Moreover, other factors such as high cost, data security, and technical challenges such as absence of USB ports and traditional keyboards may hinder market growth over the forecast period.

The tablet market is projected to experience a decline due to the strong presence of large smartphones or phablets. Furthermore, tablets are used only for entertainment, gaming, and online video streaming activities. The sale of tablets is expected to experience a decline in U.S. due to the presence of large smartphone manufacturers and increasing smartphones users. Prominent tablet vendors are Apple Inc.; Samsung Electronics Co., Ltd.; ASUSTek Computer Inc.; and Amazon.com, Inc.

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U.S. Tablet Market Report Highlights

• The iOS segment dominated in 2023 with a market share of 42.6%. This is attributed to Apple's brand name and loyal customers who trust Apple's product quality and reliability.

• The Android segment is projected to grow at a CAGR of 1.5% over the forecast period. This is due to Android’s large portfolio of competitively priced products that target consumers at different levels.

• The 768 x 1024 segment held a significant market share in 2023 due to its affordability and sufficient resolution for common tasks such as reading, web browsing, and prolonged screen time.

U.S. Tablet Market Segmentation

Grand View Research has segmented the U.S. tablet market based on product, operating system, screen resolution, and distribution channel:

U.S. Tablet Product Outlook (Revenue, USD Million, 2018 - 2030)

• Hybrid Tab PC

• Slate Tab PC

• Others

U.S. Tablet Operating System Outlook (Revenue, USD Million, 2018 - 2030)

• iOS

• Android

• Windows

• Others

U.S. Tablet Screen Resolution Outlook (Revenue, USD Million, 2018 - 2030)

• 768 x 1024

• 800 x 1280

• 1280 x 800

• 834 x 1112

• 962 x 601

• Others

U.S. Tablet Distribution Channel Outlook (Revenue, USD Million, 2018 - 2030)

• Online

• Offline

List Of Key Players U.S. Tablet Market

• Apple

• Amazon

• Samsung

• TCL

• Microsoft

• Alcatel

• Google

• Motorola

• Asus

• Lenovo