The U.S. flexible garden hoses market size is expected to reach USD 1.14 billion by 2030, growing at a CAGR of 4.3% from 2024 to 2030, according to a new report by Grand View Research, Inc. According to the National Gardening Association, most U.S. gardens are around 96 square feet which is further likely to rise the demand for expandable garden hoses. Their compact and space-saving design makes them ideal for smaller garden areas where traditional hoses may be cumbersome. Expandable hoses offer convenience and efficiency for urban and small-space gardeners. Innovations in materials, such as the use of hybrid polymer blends, have significantly enhanced the durability and flexibility of garden hoses. For example, hoses made from a combination of PVC and rubber offer superior kink resistance and flexibility compared to traditional materials, improving user experience and extending product lifespan.
The market is also witnessing a shift toward the use of sustainable and recycled materials to cater to environmentally conscious consumers. In August 2022, Gardena, a company offering watering products in the U.S., introduced the GARDENA EcoLine Hose, showcasing the latest advancements in garden hose technology with its emphasis on sustainability. Made from over 65% recycled materials, including post-consumer plastics, and utilizing Thermo Plastic Elastomer (TPE), this hose highlights a significant shift toward eco-friendly gardening products. Its design features, such as the Power Grip profile for secure connectivity and high-quality knitted construction for durability, cater to the growing consumer demand for both environmentally responsible and high-performance garden hoses.
Expandable hoses are likely to emerge as the future of the U.S. flexible garden hoses market due to their unique combination of convenience, efficiency, and user-friendly design. These hoses, which can expand up to three times their original length when water is turned on and contract back when the water is off, offer a significant advantage over traditional hoses in terms of portability and storage. With the increasing demand for gardening tools that are easy to handle and maintain, expandable hoses are expected to quickly become a preferred choice for homeowners and gardening enthusiasts alike. The success of products like the Pocket Hose, known for its lightweight and kink-resistant properties, has further solidified the position of expandable hoses in the market.
According to the National Gardening Association’s 2023 Survey, the majority (53%) of employed gardeners in the U.S. are over the age of 40. However, when it comes to families and households, younger households, particularly those aged 18 to 44, have reported a more significant increase in gardening-related spending compared to older households. A 2024 report by Petrus Landscape also shows that 56.4% of Gen Y (millennials) and 54.3% of Gen Z respondents plan to dedicate more time to gardening in 2024 than they did in 2023. This growing interest in gardening among younger generations could positively impact the U.S. flexible garden hose market. As younger gardeners expand their gardening activities, the demand for flexible garden hoses is likely to increase, particularly among those looking for convenient and versatile gardening tools.
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Based on product, conventional hoses accounted for a significant revenue share of the market in 2023. Conventional hoses remain popular due to their established market presence, affordability, durability, and widespread use in residential gardening. The materials used in conventional hose construction-vinyl, rubber, and hybrid blends-cater to various consumer needs, from light-duty residential use to heavy-duty commercial gardening applications
Based on performance, the medium-duty hoses segment is expected to grow significantly from 2024 to 2030. Medium-duty hoses offer an optimal balance between durability and flexibility. They are constructed from materials such as reinforced PVC or rubber blends, which provide adequate resistance to kinking, abrasion, and wear while remaining flexible enough for easy maneuverability.
Based on distribution channel, the specialty store-driven sales accounted for a majority revenue share in 2023. The emphasis on creating an enhanced customer experience is another factor driving sales through specialty stores. These retailers often focus on creating an inviting shopping environment with well-organized displays and informative product presentations.
Grand View Research has segmented the U.S. Flexible Garden Hoses market based on product, performance, and distribution channel.
U.S. Flexible Garden Hoses Product Outlook (Revenue, USD Million, 2018 - 2030)
Conventional Hoses
Expandable Hoses
Others
U.S. Flexible Garden Hoses Performance Outlook (Revenue, USD Million, 2018 - 2030)
Light Duty Hoses
Medium Duty Hoses
Heavy & Super Heavy-Duty Hoses
U.S. Flexible Garden Hoses Distribution Channel Outlook (Revenue, USD Million, 2018 - 2030)
Mass Retailers
Specialty Stores
Online/E-commerce
Department Stores
Others
List of Key Players of the U.S. Flexible Garden Hoses Market
Pocket Hose (Telebrands)
Giraffe Tools Corp.
Teknor Apex Company
Swan Products, LLC
Flexon Industries Corp.
Eley Hose Reels
HydroTech Hose
Bionic Steel Hose
Legacy Manufacturing Company
FITT USA Inc.
Lawn & Garden, LLC (Gilmour)
The Perfect Garden Hose (PGH)
Aqua Joe
RMX Industries Pvt. Ltd.
Gorilla
Husky Tools
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