The global spiritual wellness apps market size is expected to reach USD 7.31 billion by 2033, registering a CAGR of 14.63% from 2025 to 2033, according to a new report by Grand View Research, Inc. Apps such as yoga training, meditation management, and spiritual wellness are beneficial in maintaining an individual's overall mental and emotional health, promoting a better lifestyle, and reducing stress. Growing awareness among people regarding the importance of meditation and yoga and its benefits boosts the demand for these apps. For instance, in February 2024, Mindvalley, Inc., a personal growth platform, launched an immersive meditation and personal development app on Apple's spatial computing headset Vision Pro. Users can experience immersive meditations in natural environments such as deserts, forests, and mountains.
Technological advancements, the integration of artificial intelligence (AI) in apps, and the rise in the launch of meditation and mindfulness apps drive market growth. For instance, in March 2024, Gwyneth Paltrow, an American actress, businesswoman, and the founder of Goop, launched Moments Of Space, an AI-powered meditation app. This application leads users through a gentle meditation approach that can be easily integrated into a busy lifestyle.
The Mobile Economy 2023 report published by GSMA reported that smartphone adoption stood at around 76% in 2022 and is expected to increase to 92% by 2030. Thus, smartphone adoption is expected to drive market growth over the forecast period. Moreover, the growing adoption of 5G technology globally fuels market growth. For instance, according to the Mobile Economy 2023 report published by GSMA, by the end of 2030, the penetration of 5G is estimated to be 54% globally. Thus, such factors drive market growth.
Some of the key players in the market are Headspace Inc., Sattva, Insight Network Inc., Breethe, Simple Habit, Muse, Mindbliss Inc., Enso Meditation, Flowtime, and Calm. Players are adopting key strategic initiatives to expand their business footprint and grow their clientele. For instance, in March 2024, Headspace Inc., a digital mental health company, introduced Headspace XR. This mindfulness app employs mixed and virtual reality to aid users in strengthening their mind-body connection through breathwork and movement.
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By device, the smartphone segment dominated the market in 2024 and accounted for the largest revenue share of 57.06%. The wearable devices segment in the market is anticipated to witness the fastest CAGR over the forecast period.
By subscription, the paid (In-App Purchase) segment dominated the market in 2024 with a revenue share of 62.94%. The free segment in the market is anticipated to register the fastest growth rate over the forecast period.
By type, the meditation and mindfulness apps dominated the market with a revenue share of 42.14% in 2024. The yoga and movement-based spirituality apps segment is anticipated to register the fastest growth rate over the forecast period.
North America spiritual wellness apps market dominated in 2024 and accounted for the largest revenue share of 44.14%. The spiritual wellness apps market in Asia Pacific is anticipated to register the fastest growth over the forecast period.
Grand View Research has segmented global spiritual wellness apps market report on the basis of type, platform, device, subscription, and region:
Spiritual Wellness Apps Platform Outlook (Revenue, USD Million, 2021 - 2033)
Android
iOS
Web Based
Spiritual Wellness Apps Device Outlook (Revenue, USD Million, 2021 - 2033)
Smartphones
Tablets
Wearable Devices
Spiritual Wellness Apps Subscription Outlook (Revenue, USD Million, 2021 - 2033)
Paid (In App Purchase)
Free
Spiritual Wellness Apps Type Outlook (Revenue, USD Million, 2021 - 2033)
Meditation and Mindfulness Apps
Yoga and Movement-Based Spirituality Apps
Affirmation and Positivity Apps
Religious and Faith-Based Apps
Energy Healing and Chakra Apps
Spiritual Wellness Apps Regional Outlook (Revenue, USD Million, 2021 - 2033)
North America
U.S.
Canada
Mexico
Europe
Germany
UK
Spain
Italy
France
Denmark
Norway
Sweden
Asia Pacific
Japan
China
India
Australia
Thailand
South Korea
Latin America
Brazil
Argentina
Middle East & Africa
South Africa
Saudi Arabia
UAE
Kuwait
List of key players in the Spiritual Wellness Apps Market
Headspace Inc.
Sattva
Insight Network Inc.
Breethe
Sleep Reset (Ingenio)
Muse (InteraXon Inc.)
Mindbliss Inc.
Enso Meditation (Fascinative Labs).
Flowtime (Enter Technology Co., Ltd.)
Calm
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