The global snail beauty products market size is anticipated to reach USD 998.6 million by 2030 and expand at a CAGR of 9.0% from 2024 to 2030, according to a new report by Grand View Research, Inc. The globalization of beauty trends and the increasing influence of Western beauty standards in emerging markets drive the adoption of snail beauty products worldwide. With their proven efficacy and unique formulation, snail beauty products resonate with consumers across different cultures and regions. Beauty brands that adapt their marketing strategies to cater to diverse consumer preferences and beauty ideals can capitalize on this trend and drive market growth in both established and emerging markets.
Furthermore, traditional beauty practices and cultural heritage influence interest in snail beauty products. There is a deep-rooted appreciation for its effectiveness in regions where snail mucin is used for its medicinal and skincare properties, such as Greece and Korea. This cultural connection adds a layer of authenticity and trust to snail beauty products.
The expanding distribution channels and availability of snail beauty products in brick-and-mortar stores, specialty boutiques, and online platforms contribute to market growth. Beauty brands increasingly diversify their distribution strategies to reach a wider audience and meet consumer demand. By making snail beauty products more accessible and visible to consumers, brands can capitalize on market opportunities and drive sales. The convenience of purchasing snail beauty products from multiple channels enhances consumer convenience and encourages product adoption, thereby stimulating market expansion.
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Based on product, the creams segment led the market with the largest revenue share of 26.1% in 2023. The creams segment is propelled by the rising interest in anti-aging skincare solutions. There is a growing demand for products that can address the visible signs of aging and help maintain youthful-looking skin.
Based on gender, the female segment is expected to witness the fastest CAGR during the forecast period. The global influence of K-beauty has significantly contributed to the popularity of snail beauty products among women. Women worldwide have adopted K-beauty routines, which has led to an increased demand for snail-based skincare products.
Based on application, the skin segment led the market with the largest revenue share in 2023. The increasing prevalence of skin concerns such as acne, inflammation, and sensitivity propels the segment growth.
Based on distribution channel, the medical stores segment is expected to witness the fastest CAGR during the forecast period owing to increasing demand for post-procedural skincare solutions.
The Asia Pacific region dominated the global market and accounted for a 28.7% share in 2023, owing to the rise of eco-consciousness and demand for sustainable beauty products, which further drives the market growth in the region.
Grand View Research has segmented the global snail beauty products market based on product, gender, application, distribution channel, and region:
Snail Beauty Products Outlook (Revenue, USD Million, 2018 - 2030)
Creams
Masks & Cleansers
Serum & Essence
Shampoo
Moisturizers
Others
Snail Beauty Products Gender Outlook (Revenue, USD Million, 2018 - 2030)
Female
Male
Snail Beauty Products Application Outlook (Revenue, USD Million, 2018 - 2030)
Skin
Hair
Snail Beauty Products Distribution Channel Outlook (Revenue, USD Million, 2018 - 2030)
Supermarkets & Hypermarkets
Online
Medical Stores
Convenience Stores
Others
Snail Beauty Products Regional Outlook (Revenue, USD Million, 2018 - 2030)
North America
U.S.
Canada
Mexico
Europe
UK
Germany
Italy
France
Spain
Asia Pacific
China
India
Japan
South Korea
Central and South America
Brazil
Argentina
Middle East & Africa
UAE
Saudi Arabia
South Africa
List of Key Players in the Global Snail Beauty Products Market
Amorepacific
BENTON
PFD Co., Ltd.
KENRA PROFESSIONAL
Missha
Eveline Cosmetics USA
TONYMOLY
tianDe Rheinland Halabis GmbH
DRAN Co., Ltd
YEOUTH
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