Cycle Tourism Market Size To Reach $234.30 Billion By 2030

Cycle Tourism Market Growth & Trends

The global cycle tourism market size is expected to reach USD 234.30 billion by 2030, registering a CAGR of 9.9% from 2025 to 2030, according to a new report by Grand View Research, Inc.

Cycle tourism refers to leisure-oriented travel that includes cycling or other bicycle-related activities. Bicycles are a crucial component of cycle tourism, letting visitors experience a satisfying trip. While hard-core cycling provides tourists with physical training, soft cycling allows them to take in stunning views and sceneries. The increased emphasis of global tourism on the growth of cycle tourism is leading to the construction of the cycling infrastructure, which supports the expansion of the industry. The growth of small enterprises in rural regions is facilitated by cycling tourism.

Increasing initiatives by governments to promote sustainable development of the tourism industry are anticipated to drive the growth of the cycle tourism market, especially in China, Brazil, Japan, and Australia, among others. For instance, in March 2022, the Tamil Nadu Tourism Development Corporation (TTDC) in India launched heritage cycling tours to attract cyclists in the country and enable them to spend time cycling around various landmarks. The government collaborated with a Chennai-based cycling group named 'Cycling Yogis' to rediscover historical monuments. Such initiatives are expected to boost the demand for cycling tourism over the forecast period.

The COVID-19 pandemic has had a significant global impact on the cycle travel and tourism industry. The extensive mitigation and containment measures taken by governments and healthcare authorities to stop the virus's spread had a significant negative impact on the global market. It resulted in a limited number of cyclists. However, as governments made a move toward a gradual relaxation of constraints, the demand for cycling tourism witnessed an upward growth trajectory. To prevent environmental deterioration, people everywhere are becoming more environmentally conscious and searching for different methods to lower their carbon footprint. Bicycles, a more environmentally friendly means of transportation, have become increasingly popular as a result. This is expected to boost industry growth over the forecast period.

As major industry players work with marketing firms to draw in high-value clients through web marketing, the demand for cycling tourism is growing internationally. Since cycling tourism generates employment possibilities and supports local development, governments in several nations are also encouraging it. This is expected to contribute positively to the market's growth.

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Cycle Tourism Market Report Highlights

• North America cycle tourism market accounted for a market share of 27.53% in 2024 in the global market. North America’s diverse geography, from scenic coastlines and mountain trails to national parks and rural landscapes, offers cyclists a variety of unique and visually stunning routes.

• The group/friends segment captured around 44.13% market share in 2024.

• Direct booking mode accounted for a share of around 62% in 2024. By booking directly with tour providers, accommodation, and equipment rental services, cyclists can tailor their itineraries to better suit their personal preferences, choosing specific routes, accommodations, and experiences that fit their skill levels and interests.

• The 31 to 50 age group segment accounted for a share of around 47.90% in 2024. People in this age group are often at a life stage where they seek active leisure options that align with their fitness goals, and cycling offers both physical exercise and adventure.

Cycle Tourism Market Segmentation

Grand View Research has segmented the global cycle tourism market on the basis of on group, booking mode, age group, and region:

Cycle Tourism Group Outlook (Revenue, USD Billion, 2018 - 2030)

• Groups/Friends

• Couples

• Family

• Solo

Cycle Tourism Booking Mode Outlook (Revenue, USD Billion, 2018 - 2030)

• Direct

• Travel Agent

• Marketplace Booking

Cycle Tourism Age Group Outlook (Revenue, USD Billion, 2018 - 2030)

• 18 to 30 Years

• 31 to 50 Years

• Above 50 Years

Cycle Tourism Regional Outlook (Revenue, USD Billion, 2018 - 2030)

• North America

  • U.S.

  • Canada

  • Mexico

• Europe

  • U.K.

  • Germany

  • France

  • Italy

  • Spain

• Asia Pacific

  • China

  • India

  • Japan

  • Australia

  • South Korea

• Central & South America

  • Brazil

  • Argentina

• Middle East & Africa

  • South Africa

  • Saudi Arabia

List of Key Players in the Cycle Tourism Market

• SpiceRoads Cycling

• World Expeditions

• Travel + Leisure Holdco, LLC

• Exodus Travels Limited.

• Intrepid Travel

• G Adventures

• Himalayan Glacier Adventure and Travel Company

• Sarracini Travel

• Arbutus Routes

• Austin Adventures