The global culinary tourism market size is anticipated to reach USD 40.53 billion by 2030 and is anticipated to grow at a CAGR of 19.9% from 2024 to 2030, according to a new report by Grand View Research, Inc. Consumption of different types of food and beverage from various destination has been an ongoing trend, which is shifting in parallel with the changing consumer preferences, rising globalization, and development in technologies.
Due to rapid change in consumption habits, there has been increase in innovation of new food cuisines resulting in fusion and molecular dishes across the globe. However, many tourists prefer to consume food and beverages of the local region to gain an understanding and knowledge of the destination’s culture, heritage, and eating styles. Ethnic food constitutes one of the most crucial travel cuisines that attracts the attention of travelers to any place.
Regions exhibit food festivals as an activity for the tourists to participate in tasting various food dishes famous in that particular region. U.S. provides an exceptional range of food dishes, from the iconic New York-style pizza to BBQ specialties, offering an incredible gastronomic adventure. The city features various food tours, including pizza tours, dessert tours, BBQ tours, and gourmet walks, catering to the diverse tastes of food enthusiasts. The New York City Wine & Food Festival is arranged mostly in October every year, bringing together numerous celebrity chefs with display of high-quality wines from the finest wineries nearby.
Culinary tourism is one of the most trending forms among travelers in North America. According to the World Travel & Tourism Council Report 2022, North America contributed significantly to the world’s Travel and Tourism GDP; there was a positive change of 22.3% in the GDP of 2021 compared to 2020.
This change can be attributed to an increasing number of travelers, especially millennials, looking to change the way they explore new places and gain unique experiences. Exploring spiritualism, culinary, camping/glamping experiences, and even a private vacation with family and friends has emerged as a popular trend.
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The group culinary tourism is expected to witness substantial growth over the forecast period. Increased spending by high-net-worth families and individuals on visiting unexplored destinations and gaining new experiences is driving the market growth
Culinary trails are expected to witness substantial growth over the forecast period from 2024 to 2030. Travelers looking for authentic and unique experiences tend to check out every cuisine from various eateries to have access to the local foods
Booking culinary tourism through online travel agencies is expected to witness substantial growth over the forecast period. Major players are collaborating with local food establishments and food service platforms to provide easy access to travelers who book their trips through these online platforms
The existential tourist type segment is expected to witness substantial growth over the forecast period. Most travelers choose their travel destination based on the availability of local food, food festivals, cooking classes taught by Michelin-starred restaurants’ chefs, and many other factors
Asia Pacific offers a variety of cuisines to travelers that attract them to have an inclination towards dining, entertainment, and travel. East Asian cuisines of Japan, China, Vietnam, Thailand, India, Tibet, Mongolia, and various other countries are few of the most popular destinations in the market
Grand View Research has segmented the global culinary tourism market based on activity, booking mode, tourist type, and region:
Culinary Tourism Activity Outlook (Revenue, USD Million, 2018 - 2030)
Culinary Trails
Cooking Classes
Restaurants
Food Festivals
Others
Culinary Tourism Booking Mode Outlook (Revenue, USD Million, 2018 - 2030)
Online Travel Agencies (OTA)
Tour Operators
Direct Travel
Culinary Tourism Tourist Type Outlook (Revenue, USD Million, 2018 - 2030)
Recreational
Diversionary
Existential
Experimental
Culinary Tourism Regional Outlook (Revenue, USD Million, 2018 - 2030)
North America
U.S.
Canada
Mexico
Europe
UK
Germany
France
Spain
Italy
Asia Pacific
China
India
Japan
South Korea
Vietnam
Middle East & Africa
UAE
Central & South America
Brazil
List of Key Players in the Culinary Tourism Market
Abercrombie & Kent USA, LLC
Greaves Travel Ltd.
India Food Tour
Classic Journeys, LLC
The FTC4Lobe Group
The Travel Corporation
Gourmet on Tour
Culinary Adventures International
Culinary Tours
Butterfield & Robinson Inc.
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