The global canoe and kayak rental services market size is anticipated to reach USD 269.2 million by 2030, growing at a CAGR of 4.3% from 2024 to 2030, according to a new report by Grand View Research, Inc. Environmental sustainability and eco-tourism are increasingly essential factors influencing the market. There is a growing movement towards eco-friendly and sustainable tourism practices, and rental canoeing and kayaking align well with these low-impact activities that cause minimal disturbance to natural environments. Rental services promote sustainable practices, such as using eco-friendly materials, supporting conservation efforts, and educating customers about responsible paddling. These efforts help preserve natural habitats and resonate with a demographic prioritizing sustainability in their recreational choices.
Moreover, community and government support for outdoor recreation also contribute to the market’s growth. Investments in infrastructure, such as boat launches, paddling trails, and recreational facilities, allow people to access and enjoy waterways. Initiatives to promote outdoor activities, including festivals, events, and educational programs, raise awareness, and encourage participation in canoeing and kayaking. Rental services that engage with these initiatives can benefit from increased visibility and support, driving more business.
Furthermore, the influence of local festivals and events centered around water sports and outdoor recreation is driving the market growth. Many communities host annual events, regattas, and festivals celebrating canoeing, kayaking, and other water-based activities. These events allow participants and spectators to raise awareness and interest in paddling sports. Rental services participating in or sponsoring these events can benefit from increased visibility and customer engagement. Offering special promotions, discounts, or event-related packages can drive traffic to rental services during these peak times.
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The full day segment led the market with largest revenue share of 32.4% in 2023. The rise of staycations and local tourism has positively impacted the full-day segment.
The whitewater segment is expected to witness the fastest CAGR during the forecast period. The rise of experiential travel and the demand for unique, immersive experiences also drive the whitewater segment.
Europe dominated the market and accounted for a 33.4% share in 2023. The growing popularity of outdoor recreation and eco-tourism is fueling the demand for canoe and kayak rentals in Europe.
Grand View Research has segmented the global canoe and kayak rental services market based on type, application, and region:
Type Outlook (Revenue, USD Million, 2018 - 2030)
Full Day
Hourly
Multi Day
Weekly
Application Outlook (Revenue, USD Million, 2018 - 2030)
Recreational
Single
Tandem
Whitewater
Single
Tandem
Sea/Touring
Single
Tandem
Fishing
Regional Outlook (Revenue, USD Million, 2018 - 2030)
North America
U.S.
Canada
Mexico
Europe
UK
Germany
Italy
France
Spain
Asia Pacific
China
India
Japan
Australia
Central and South America
Brazil
Argentina
Middle East & Africa
UAE
Saudi Arabia
South Africa
List of Key Players in Canoe And Kayak Rental Services Market
Pelican
Tahoe Adventure Company
Saco Canoe Rental Company
Waco Paddle Company
Rowing Dock
Susquehanna Canoe and Kayak Rentals
Long Island Canoe Kayak Rentals
Alder Creek
SEBAGO TRAILS PADDLING CO.
Zaloo's Canoes
Deep Cove Canoe & Kayak Centre Ltd.
Paddle Boston
Dan River Company
Milwaukee Kayak Company
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