The global broadcast switchers market size is expected to reach USD 3.52 billion by 2030, registering a CAGR of 5.6% from 2024 to 2030, according to a new report by Grand View Research, Inc. Transition to digital from traditional analog technology is expected to propel market growth over the next six years. Changing consumer preferences and favorable regulatory scenarios have led to a high degree of digitization and HD display adoption, which is also expected to be a key market driver over the forecast period. Operational ease during broadcasting and video transmission may favorably impact the market.
Although the standard definition (SD) demand has been decreasing, digitization is expected to fuel 4K and full HD adoption; this is expected to present a sizable opportunity for companies operating in the market. Rising production automation demand is also expected to be a growth driver over the forecast period. Restraints to market growth include the need for standardization as well as the high cost of lighting equipment, cameras, digital audio mixers, etc.
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The routing switchers segment dominated the market with a revenue share of 39.5% in 2023 driven by the inclusion of built-in routing functionality, which helps improve signal quality by reducing congestion and ensures high-quality video & audio transmission.
The studio production segment dominated the market with a revenue share of 31.2% in 2023. The studio productions require multiple camera setups and broadcast switchers provide a seamless switching to create a dynamic and engaging viewing experience.
North America broadcast switchers market dominated the global market with a revenue share of 34.6% in 2023. North America has a well-established media and entertainment industry; therefore, there is a high demand for innovative broadcast equipment.
Grand View Research has segmented the global broadcast switchers market on the basis of product, application, and region:
Broadcast Switchers Product Outlook (Revenue, USD Million, 2018 - 2030)
Master Control Switchers
Production Switchers
Routing Switchers
Broadcast Switchers Application Outlook (Revenue, USD Million, 2018 - 2030)
News Production
Sports Production
Post Production
Production Trucks
Studio Production
Others
Broadcast Switchers Regional Outlook (Revenue, USD Million, 2018 - 2030)
North America
U.S.
Canada
Mexico
Europe
Germany
UK
France
Asia Pacific
China
Japan
India
South Korea
Australia
Latin America
Brazil
Middle East and Africa (MEA)
Saudi Arabia
UAE
South Africa
List of Key Players in the Broadcast Switchers Market
Blackmagic Design Pty. Ltd.
Broadcast Pix, Inc.
Amazon Web Services, Inc.
Evertz
FOR-A Company, Limited
Grass Valley Canada
Imagine Communications
Ikegami Electronics (U.S.A.) Inc.
Vizrt
Panasonic Corporation
Ross Video LTD.
Utah Scientific
Sony Group Corporation
Sling Media Inc.
EVS Broadcast Equipment
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