The global beard oil market size is expected to reach USD 1,500.2 million by 2030 registering a CAGR of 7.4% from 2025 to 2030, according to a new report by Grand View Research, Inc. Various cosmetics and beauty products manufacturers are investing in R&D to introduce advanced products, which is expected to fuel the market growth over the forecast period.
In addition, fashion experts and celebrity endorsements play a crucial role in increasing the awareness about these products and influencing consumer buying patterns, thereby supporting the growth of the market. For instance, in February 2019, a Namibian model Wellem Kapenda in association with cosmetic brand Chrisla Essentials, launched new scented oil. This product is suitable all skin types, offers moisturizing capabilities, and includes various essential and carrier oils for healthy hair growth.
Chrisla Essentials is available in company-owned stores and selected pharmacies. In February 2019, Wahl launched beard care products including oils to treat skin dryness, itchiness, irritation, and hair loss. These oils are formulated with proprietary combination of four essential oils, such as manuka, moringa, meadowfoam seed, and clove. These oils help maintain hydrate and healthy skin and facial hair.
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Conventional beard oils dominated the market, with the largest revenue share of 56.4% in 2024 and is projected to retain its leading position throughout the forecast years
Online distribution channel segment is expected to witness the fastest CAGR of 9.5% from 2025 to 2030 due to rising number of internet and smartphone users across the globe
In addition, rising popularity of online retail platforms due to their various advantages, such as cashback offers, discounts on branded products, and doorstep delivery services, will boost the segment growth
On the other hand, the convenience stores segment is estimated to lead the market accounting for more than 56.42% of the global revenue by 2030
Asia Pacific beard oil dominated the global market with the largest revenue share of 39.5% in 2024
Grand View Research has segmented the global beard oil market report based on type, distribution channel, and region
Beard Oil Type Outlook (Revenue, USD Million, 2018 - 2030)
Organic
Conventional
Beard Oil Distribution Channel Outlook (Revenue, USD Million, 2018 - 2030)
Hypermarkets & Supermarkets
Specialty Stores
Drugstores and Pharmacies
E-commerce/Online
Others (Department Stores, etc.)
Beard Oil Regional Outlook (Revenue, USD Million, 2018 - 2030)
North America
U.S.
Canada
Mexico
Europe
Germany
UK
France
Italy
Spain
Asia Pacific
China
Japan
India
Australia & New Zealand
South Korea
Latin America
Brazil
Middle East and Africa (MEA)
South Africa
List of Key Players of Beard Oil Market
Bossman Brands Inc.
Brickell Brands LLC.
Leven Rose
Mountaineer Brand Products
American Beard Bully Co.,
PROPHET AND TOOLS
The Gentleman's Beard Club
Viking Revolution
Honestamish
Artnaturals-store
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