The Europe transfer molded pulp packaging market size is expected to reach USD 1.04 billion by 2030, expanding at a CAGR of 6.4% from 2024 to 2030, according to a new report by Grand View Research, Inc. The growth of the Europe transfer molded pulp packaging industry is fueled by various factors, including the eco-friendly nature of transfer molded pulp, increasing consumer preference for recyclable materials, the rise in disposable incomes, and the growing demand for packaging that is both reusable and sustainable.
European countries such as Germany, France, Austria, Russia, and the UK are some of the major egg-producing countries globally. As the production and subsequent consumption of eggs continue to grow, there is a parallel need for sustainable packaging solutions to accommodate the packaging of these eggs. Transfer molded pulp packaging offers a protective and eco-friendly option for packaging eggs, ensuring their safe transportation and storage. Hence, the market is witnessing growth due to the rising demand for lightweight and cost-effective packaging solutions for the transportation of fragile products such as eggs.
The increasing consumption of on-the-go products and single-serve meals, driven by the growing number of working professionals in Europe and the desire for convenience, is expected to drive the demand for transfer molded pulp packaging products in the food service industry over the forecast period. The growing popularity can be attributed to the rise in the number of working professionals in European countries. According to Eurostat, the number of working professionals in Europe is expected to exceed 250 million, accounting for approximately 73.1% of the total population in 2021.
Additionally, the employment rate in all EU member states witnessed growth in 2022 compared to the previous year. This increase in the working population has led to a rising trend among consumers to opt for ready-to-eat meals, on-the-go snacks, and beverages from restaurants and fast-food chains, as they offer convenience and time-saving benefits.
The ban on plastic in European countries can be a significant factor driving the growth of the market. In October 2023, England introduced a ban on specific single-use plastic items, which prevents businesses from providing products such as polystyrene cups and plastic cutlery. This initiative is part of a larger goal to eliminate all "unnecessary plastic waste" entirely by 2042. As a result, this outlook is expected to boost demand for alternative packaging materials that are more sustainable and eco-friendly, such as transfer molded pulp packaging across the UK.
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Based on application, the food packaging segment dominated the market in 2023. Transfer molded pulp packaging products, such as wine shippers, trays, inserts, and divider sets are used for shipping wine or champagne. These packaging solutions provide a sustainable and eco-friendly alternative for transporting wine bottles
Healthcare is projected to be the fastest-growing segment of the market. The healthcare industry encounters notable obstacles in preventing cross-contamination among patients and staff, especially when it comes to managing human waste. The utilization of transfer molded pulp products, such as single-use urinals, dishes, and bowls can effectively mitigate this risk and enhance safety measures in healthcare settings
Western Europe dominated the region in 2023 and is expected to grow with the fastest growth rate over the forecast period. The demand for transfer molded pulp packaging products, including egg cartons and trays, is driven by the growing production and consumption of eggs in Western Europe. The rising consumption of wine in the region is also fueling the demand for fiber-molded wine or champagne shippers
In February 2023, Huhtamaki completed the acquisition of Huhtamaki Tailored Packaging Pty Ltd (HTP), a prominent Australian food service packaging distribution and wholesale group, thereby obtaining full ownership. Initially acquiring a majority stake in 2018, Huhtamaki already held approximately 76% ownership of the company prior to this transaction. The debt-free purchase price for the additional shares amounts to approximately USD 20 million
Grand View Research has segmented the Europe transfer molded pulp packaging market based on application and region:
Europe Transfer Molded Pulp Packaging Application Outlook (Revenue, USD Million, 2018 - 2030)
Food Packaging
Food Service
Electronics
Healthcare
Industrial
Others
Europe Transfer Molded Pulp Packaging Region Outlook (Revenue, USD Million, 2018 - 2030)
Western Europe
Germany
France
Netherlands
Belgium
Austria
Slovakia
Czech Republic
Rest of Western Europe
Eastern Europe
Poland
Hungary
Romania
Rest of Eastern Europe
Scandinavian
Sweden
Denmark
Finland
Rest of Scandinavian
List of Key Players in the Europe Transfer Molded Pulp Packaging Market
Brødrene Hartmann A/S
Omni-Pac Group
Huhtamaki
Pulp-Tec Limited
TART
PAPACKS Sales GmbH
KIEFEL GmbH
James Cropper plc
TRIDAS
Goerner Formpack GmbH
buhl-paperform GmbH
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