North America Outdoor Play Structures Market Size, Share & Trends Analysis Report By End-use (Residential, Commercial), By Region, And Segment Forecasts, 2023 - 2030

Market Size & Trends

The North America outdoor play structures market size was estimated at USD 507.4 million in 2022 and is expected to grow at a compound annual growth rate (CAGR) of 4.6% from 2023 to 2030. This growth can be attributed to the increasing demand for outdoor play structures in residential and commercial units of North America, on account of rising awareness regarding the importance of physical activity in the growth and development of children.

Additionally, the market in North America has witnessed the development of new playground equipment that are theme-based, and at the same time educational, to help in strengthening the physical and mental fitness of children. There are several types of playsets in the market, including free spinners, see-saws, playground climbers, swings, spring riders, and merry-go-rounds. The development of new kinds of outdoor play structures is attracting children, which in turn, is providing growth opportunities for the outdoor play structures market in North America.

The residential end-use segment of the North American outdoor play structures market generated a revenue of USD 170.4 million in 2022 and is anticipated to be valued at USD 239.4 million by 2030. The market is growing at a significant rate on account of the rising number of residential units, which is propelling the demand for outdoor play structures in North America. The construction of residential units is increasing on account of the growing demand for single- and multi-family housing.

The value chain of the North America outdoor play structures market consists of raw material suppliers, play structure manufacturers, distributors, and end-users. Various raw materials used for manufacturing outdoor play structures include plastic, metal, steel, and wood. Some of the notable raw material suppliers in North America include Basic Metals, Inc., CADA Stainless & Alloys, Eastern Steel Corp., Advantage Metal Services, Inc., Bemex International, Lawrence & Frederick, Inc., and Arconic.

Outdoor play structures in North America are installed in many residential and commercial spaces such as schools, public parks, residential units, single-family houses, restaurants, and hotels. The products come in various designs and sizes to suit particular spaces. Additionally, manufacturers in North America also provide the option of customization according to the customer’s requirement.

The outdoor play structures market in North America is also witnessing advancement in terms of materials and technology used to develop playground structures. These advancements result in the manufacturing of outdoor playground structures that are sturdier, which is further increasing their demand in North America, as parents are trusting these products and installing them in their homes as well.

The market players in North America are involved in product launches to cater to a wider audience and gain more market share. A few manufacturers of outdoor playground structures include Landscape Structures Inc., Kompan, PlayCore, Playworld, Play & Park Structures, Playcraft Systems, GameTime, and Miracle Recreation.

Manufacturers in North America also have a presence on e-commerce websites, which is further fueling the growth in demand for play structures. The ease in delivery of products, coupled with several discounts offered in online shopping, is expected to result in high sales of play structures in North America. However, manufacturers face several standards and regulations regarding the production of outdoor play sets, which in turn is anticipated to hinder industry growth in North America over the coming years.

End-use Insights

Based on end-use, the North America outdoor play structures market is segmented into residential and commercial. The commercial end-use segment dominated the market in 2022 with a revenue share of 66.4%. The segment is further expected to grow on account of the increasing construction of public spaces, including commercial buildings, public parks, hotels, restaurants, churches, and schools, in North America.

Public parks and recreational centers have always served many people, mainly low-income groups. Playing in a group ensures faster development of children and improves mutual learning. Therefore, the increased use of public places is expected to propel the demand for commercial outdoor play structures in North America in the coming years.

The residential end-use segment of the North American outdoor play structures market generated a revenue of USD 170.4 million in 2022; the segment is anticipated to expand at a CAGR of 4.3% over the forecast period. The residential end-use segment includes single-family houses, multi-story residential buildings, and rental housing properties. The residential sector in North America is expanding on account of the growing demand for single- and multi-family housing.

Additionally, post the COVID-19 outbreak, people generally avoided visiting public parks, which resulted in the installment of outdoor play structures in many single residential houses as well. The demand for outdoor play structures in residential units is further rising on account of increasing property value. Families with children mainly prefer apartment buildings with play structures that entertain and contribute to the development of their children.

Furthermore, as the trend of online gaming is growing in North America, parents are investing in outdoor play structures to involve their children in physical activities. These outdoor play structures help children in the development of their confidence, creative thinking, and physical strength.

Regional Insights

In North America, the U.S. dominated the market with a revenue share of over 60.0% in 2022 and is further expected to grow at a significant rate over the forecast period. The rising number of single-family houses and the strengthening residential sector in the country have supported the growth of the outdoor play structures market in the U.S.

Additionally, the construction and renovation of several public parks and playgrounds are also taking place in the country, which is further expected to propel the demand for outdoor play structures over the coming years. For instance, in 2022, the New York City Department of Parks and Recreation Commissioner and the New York City Mayor announced that the construction of 104 parks, which was paused earlier, will start again. Furthermore, USD 2.2 million were invested in the renovation of playgrounds in New York.

Mexico accounted for a revenue share of over 15.0% in 2022 and is further anticipated to grow at the fastest rate over the forecast period, as compared to other countries in North America. Mexico is experiencing a rapid increase in the development of commercial and residential spaces, owing to the surging demand for them from its continuously growing population.

The cities in the country have been witnessing rising demand for housing units. For instance, in 2022, approximately 14,000 new homes were constructed in Mexico. The country still faces a demand for more than 60,000 new homes. This is anticipated to surge residential construction activities in Mexico in the coming years, thereby increasing the demand for outdoor play structures in the country. Furthermore, rapid urbanization, growth in the country’s middle-class population, and the rising purchasing power of individuals have influenced people to install playsets for their children.

Key Companies & Market Share Insights

The North American outdoor play structures market is characterized by intense competition on account of the presence of several manufacturers with low product and price differentiation. The major players in the market use strategies, including business expansions and acquisitions, to drive their growth. Furthermore, the players are engaged in new product launches to gain a competitive edge over others in the market.

For instance, in February 2023, Landscape Structures Inc. launched a new product line, called the Forma playsystem. The product line includes a mix of rich materials and angular designs. The product can be combined with any playground equipment of the company and is suitable for all age groups. Some prominent players in the North America outdoor play structures market include:

• Landscape Structures Inc.

• Kompan

• PlayCore

• Playworld

• Play & Park Structures

• Playcraft Systems

• GameTime

• Wacky World Studios

• Miracle Recreation

• SportsPlay Equipment, Inc

• Playstar Inc.

• Woodplay 

North America Outdoor Play Structures Market Report Scope

North America Outdoor Play Structures Market Report Segmentation

This report forecasts revenue growth at regional & country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2018 to 2030. For the purpose of this study, Grand View Research has segmented the North America outdoor play structures market report based on end-use and region:

• End-use Outlook (Revenue, USD Million, 2018 - 2030)

  • Residential

  • Commercial

• Regional Outlook (Revenue, USD Million, 2018 - 2030)

  • North America

    • U.S.

    • Canada

    • Mexico