Carpet & Upholstery Cleaning Services Market Size, Share & Trends Analysis Report By Service (Carpet Cleaning Service, Upholstery Cleaning Service), By Application (Residential, Commercial), By Region, And Segment Forecasts, 2023 - 2030

Market Size & Trends

The global carpet & upholstery cleaning services market size was valued at USD 55.16 billion in 2022 and is expected to grow at a compound annual growth rate (CAGR) of 5.3% from 2023 to 2030. Increased awareness about hygiene especially post-pandemic, rising allergies and health concerns, the prevalence of pets and kids in houses, coupled with the need for longevity and maintenance for carpet and upholstery is pushing the market. A blog by A OK Chem-Dry says that professional carpet cleaning can remove about 98% of pollutants and dirt from carpets.

The COVID-19 pandemic had a negative impact on the market. With more people working from home during the pandemic, some cleaning companies saw new opportunities to offer their services to residential clients. On the other hand, cleaning companies that relied heavily on commercial clients, such as offices and hotels, witnessed a reduction in business due to closures or reduced capacity during the pandemic. However, the pandemic raised safety concerns for cleaning professionals who were exposed to the virus while working in clients' homes or businesses.

Moreover, the increased awareness of the importance of cleanliness, especially post-pandemic, has helped the carpet and upholstery cleaning services industry by increasing demand, improving technology and methods, and raising standards for the industry. A survey conducted by Harrison Wipes  in 2021 in the U.K. found that 82% of their respondents were more aware of how they clean their surroundings. Presently the emphasis on cleanliness has raised the bar for the cleaning services industry, with customers expecting higher standards and more thorough cleaning.

In addition, many people suffer from allergies or respiratory issues that can be exacerbated by dust, dirt, and other contaminants in carpets and upholstery. Regular cleaning can help to reduce these issues and improve indoor air quality. A study conducted by the National Library of Medicine suggests that dust mite allergy caused by dust mites found in mattresses, upholstered furniture, and carpet affects almost 20 million Americans. Customers with allergies as a result seek out professional cleaning services more frequently to reduce their exposure to allergens.

Homes with pets and young children often require more frequent cleaning of carpets and upholstery due to spills, stains, and other accidents. This can lead to increased demand for professional cleaning services including carpet cleaning services. According to MECA Upholstery, the thumb rule is twice a year for carpet cleaning as well as upholstery. A study  revealed that around 63% of households in the U.S. with a baby under 1 year of age had a pet. Customers who have children or pets use professional cleaning services more frequently to keep their homes clean and healthy.

Furthermore, with the growth of the commercial sector, including hotels, retail stores, showrooms, office buildings, and healthcare facilities, there is a growing demand for carpet & upholstery cleaning services. Due to the aesthetics, safety, cost-effectiveness, and sound absorption qualities of carpeted floors, several commercial spaces have moved towards this trend, likely driving the market growth. Commercial cleaning contracts are larger and more lucrative than residential contracts, providing an opportunity for cleaning companies to increase their revenue and profitability.

Service Insights

Carpet cleaning service segment dominated the service category with a share of more than 72% in 2022 in the market. Carpets are more commonly found in homes and commercial establishments than other types of upholstery, such as curtains and furniture. India for instance shipped handmade carpets worth USD 1.51 billion in 2021-2022-an increase  of 18.8%. Carpetscover a larger surface area accumulating more dirt and debris over time. Also, these are subjected to greater foot traffic than other types of upholstery, which can lead to more wear and tear and a greater need for cleaning services.

Upholstery cleaning service is forecasted to register growth with a CAGR of 5.0%. With the increasing awareness of the importance of hygiene and cleanliness, consumers are becoming more conscious of the potential health risks associated with dirty upholstery. Upholstery can accumulate allergens, dust, and bacteria over time, which can cause health problems for people who are sensitive or allergic to these substances. These factors are likely to drive the growth of the market. A study published  by the National Library of Medicine found that bacteria at room temperature can survive for upto 206 days on polyester, and 90 days on cotton and mixed fibers.

Application Insights

The commercial segment had a large proportion in the market with a share of about 83% in 2022. Commercial clients, such as hotels, offices, and restaurants, require cleaning services for large areas of carpet and upholstery. This creates an opportunity for cleaning companies to win large contracts and generate significant revenue. Additionally, numerous commercial establishments are required to maintain a certain level of cleanliness and hygiene by law. This creates a consistent demand for cleaning services from commercial clients.

The residential application segment is forecasted to grow at a CAGR of 6.7%. With hectic schedules leaving consumers with little time for cleaning, homeowners are turning to professional cleaning services for their carpet and upholstery, as it saves them time and effort, likely favoring the growth of the market. Additionally, increasing incomes persuade consumers to spend on home maintenance and cleaning services. An article by The Economist suggests that income growth in the U.S. has been consistently growing since 2000  at the rate of about 1.5% annually.

Regional Insights

Europe dominated the carpet & upholstery cleaning services market with a share of around 34% in 2022. This region has some of the strictest regulations in the world regarding the use of cleaning chemicals and their impact on the environment. This has led to a growing demand for eco-friendly carpet and upholstery cleaning services. Additionally, the constant growth of the commercial sector in Europe has also been contributing to this market. According to Food Hygiene  Company in the UK, there are 103,458 restaurants and cafes with current food hygiene ratings as of 21 March 2023. Moreover, 17,683 restaurants and cafes were established nationwide throughout 2022.

Asia Pacific region is expected to witness a CAGR of about 6.4% from 2023 to 2030. The rapid development of commercial spaces such as malls, hotels, and office buildings in Asian countries like India, China, Japan, Indonesia, and Australia, is favoring the growth of the market, as these spaces are required to maintain a high level of hygiene and cleanliness. For instance, according to Indian Hospitality Industry, as of 2022, around 53,000 hotels are there in India.

Key Companies & Market Share Insights

The market is characterized by the presence of many small and large companies operating in various regions and industries. Companies have been focusing on strategies such as diversification, expansions into new regions, and mergers & acquisitions to compete in the market.

• For instance, in June 2022, Anago Cleaning Systems announced the opening of its latest franchise in Nebraska, U.S. With this opening, the company aims to further its expansion in the Cornhusker State with an immediate focus on the Omaha and Lincoln metropolitan areas.

• For instance, in September 2021, ABM Industries Inc., acquired Able Services, which is a San Francisco-basedfacilities services company. This move aids ABM Industries Inc. to scale in different businesses and new geographies.

Some of the key players operating in the carpet & upholstery cleaning services market include: -

• ABM Industries Inc.

• Anago Cleaning Systems Inc.

• CleanNet USA Inc.

• Crest Commercial Cleaning Ltd.

• DuraClean

• Eco Group Services

• Jani-King International Inc.

• Pritchard Industries Inc.

• ServiceMaster Global Holdings Inc.

• Stratus Building Solutions

• Sodexo

Carpet & Upholstery Cleaning Services Market Report Scope

Global Carpet & Upholstery Cleaning Services Market Report Segmentation

This report forecasts revenue growth at global, regional & country levels and provides an analysis on the latest trends and opportunities in each of the sub-segments from 2017 to 2030. For this study, Grand View Research has segmented the carpet & upholstery cleaning services market based on service, application, and region.

• Service Outlook (Revenue, USD Million; 2017 - 2030)

  • Carpet Cleaning Service

  • Upholstery Cleaning Service

• Application Outlook (Revenue, USD Million; 2017 - 2030)

  • Commercial

    • Aviation

    • Commercial Spaces

    • Healthcare Facilities

    • Hospitality

    • Government

    • Institutional

    • Others

  • Residential

• Regional Outlook (Revenue, USD Million; 2017 - 2030)

  • North America

    • U.S.

    • Canada

  • Europe

    • U.K.

    • Germany

    • France

  • Asia Pacific

    • China

    • India

    • Japan

  • Central & South America (CSA)

    • Brazil

  • Middle East & Africa (MEA)

    • South Africa