Acerola Extract Market Size, Share & Trends Analysis Report By Form (Powder, Liquid), By Application (Food & Beverage, Others, Meat Preservation, Bakery Preservation, Confectionery Products, Beauty & Personal Care), By Region, And Segment Forecasts, 2024 - 2030

Acerola Extract Market Size & Trends  

The global acerola extract market size was estimated at USD 19.51 billion in 2023 and is expected to grow at a CAGR of 8.9% from 2024 to 2030. The primary driver behind the rising demand for acerola is the growing prevalence of obesity among the populace. As obesity rates increase, individuals are shifting towards healthier dietary habits. Acerola, being low in calories and high in nutritional quality, is consequently experiencing widespread demand across the globe.

Acerola extract, known for its rich vitamin C content ranging from 1000 to 4500 mg/100 g, surpassing oranges or lemons by 50-100 times, is gaining prominence in the market, especially with the rising demand for natural sources of nutrients driven by increasing obesity rates. The Recommended Dietary Allowance (RDA) for vitamin C stands at 75 mg/day for women and 90 mg/day for men. Also, consuming just three acerola extracts daily can fulfill the vitamin C RDA for adults.

Acerola extract helps improve the strength and elasticity of the dough, resulting in better dough handling properties during processing. In April 2022, Maria Franco's article in MDPI Foods highlighted acerola's potential as a bread improver, a significant development considering bread's essential role in daily nutrient intake. The usage of Acerola Powders in bread baking resulted in significant enhancements in dough strength and tenacity without compromising shelf life, while also improving dough softness and volume.

Several key players in the food and beverage industry offer products containing acerola extract. Nacttive USA LLC offers a diverse range of Organic Acerola Extracts and Powders meticulously selected for superior quality. These products are used across various application areas such as beverage, meat, and bakery industries, serving as potent antioxidants and natural vitamin C sources.

Acerola's inclusion in baked goods, particularly those made from low-gluten or gluten-free flours, contributes to significant volume augmentation. As yeast respiration depletes oxygen during dough rest, ascorbic acid's role as a reducing agent becomes increasingly effective, preventing oxidation of valuable components and preserving polyphenol content and color stability. Furthermore, the presence of acids and phenolic compounds helps inhibit the growth of microorganisms, thus extending shelf life. This multifaceted functionality underscores acerola's growing significance in the food industry.

Market Concentration & Characteristics

In the foreseeable future, leading global corporations are projected to prioritize strategic acquisitions to fortify their position in the acerola extract market and broaden their international footprint. This strategic focus is likely to involve acquiring small and medium-sized enterprises operating within the acerola extract industry. Such acquisitions are anticipated to facilitate regional expansion efforts, enabling these corporations to tap into new markets and strengthen their presence in key regions worldwide.

In the acerola extract market, stringent regulations play a crucial role in ensuring product safety and quality. These regulations are designed to address concerns related to harmful substances or materials that may be present in acerola extract products. Compliance with these requirements is essential for manufacturers to maintain consumer trust and meet regulatory standards.

Form Insights

The powder acerola extract accounted for a revenue share of around 61% in 2023. Acerola extract powder is produced by drying and processing acerola cherries, resulting in a concentrated formulation. Renowned for its abundant vitamin C content, this powder offers a range of health advantages, including immune system reinforcement, skin vitality promotion, and antioxidant properties that shield cells from free radical damage. It serves as a sought-after ingredient in the formulation of dietary supplements, vitamin C powders, and a range of health-focused products, prized for its nutritional richness and potential wellness contributions.

The liquid acerola extract is projected to grow at a CAGR of 10.2% over the forecast period of 2024 to 2030. The liquid form of acerola extract is in high demand due to its convenience, enhanced bioavailability, and palatability. It offers easy incorporation into various applications such as beverages and liquid dietary supplements, providing consumers with a convenient and effective way to obtain essential nutrients on-the-go.

Application Insights

The demand for acerola extracts in food & beverage application segment accounted for a revenue share of around 26% in 2023. Acerola extract is utilized in the food and beverage industry for its high vitamin C content and antioxidant properties. It is commonly added to juices, smoothies, and fruit-based beverages to enhance flavor and nutritional value. Additionally, acerola extract finds application in the production of functional foods, such as energy bars and snacks.

The beauty & personal care segment is estimated is projected to grow at a CAGR of 11.1% over the forecast period. In beauty and personal care products, acerola extract is utilized for its potent antioxidant properties and high vitamin C content. It helps promote skin radiance, brightening, and anti-aging effects by protecting against free radical damage and supporting collagen production. Acerola extract is commonly found in skincare formulations such as serums, creams, and masks, offering nourishment and revitalization for healthier-looking skin.

Regional Insights

The acerola extract market in North America held a share of 35.60% of the global revenue in 2023. The high demand for natural ingredients coupled with an increasing awareness of the health benefits of acerola extract in the region is expected to favor this growth. Also, robust expansion of the functional food and beverages industry is anticipated to fuel the demand for acerola extracts in North America.

U.S. Acerola Extract Market Trends

The acerola extract market in the U.S. is projected to grow at a CAGR of 6.9% from 2024 to 2030. There is a rising demand for clean label products in the country. Consumers are keen on checking the product labels and are avoiding synthetic additives and preservatives. Acerola extract aligns with this trend toward as it is a natural ingredient with no artificial additives.

Asia Pacific Acerola Extract Market Trends

The acerola extract market in Asia Pacific accounted for 20% of the global revenue share in 2023. Acerola extract is particularly popular in the Asia Pacific region due to several factors. The region's focus on skincare and beauty drives demand for acerola extract in cosmetics and personal care products, where its skin-brightening and anti-aging benefits are highly valued. Moreover, the increasing awareness of acerola extract's immune-boosting properties aligns with the growing interest in preventive healthcare, further contributing to its popularity in Asia Pacific.

Europe Acerola Extract Market Trends

The acerola extract market in Europe is projected to grow at a CAGR of 8.3% from 2024 to 2030. Acerola extract is gaining popularity in Europe due to its rich vitamin C content and associated health benefits. Additionally, acerola extract aligns with the trend of clean-label products and sustainability, further driving its adoption in Europe.

Key Acerola Extract Company Insights

The consumption of acerola extract is increasing in both developed and developing nations, fueling significant merger and acquisition activity in the market. Key companies are launching new products to appeal to a broad consumer base in the global market, reflecting the growing demand for acerola extract worldwide.

Recent Developments

• In February 2021, Nexira, a prominent manufacturer of food and beverage ingredients, unveiled an organic and natural solution featuring acerola extract. This innovation aims to combat meat discoloration by preserving myoglobin and maintaining its natural colors, thanks to the extract's antioxidant properties.

Acerola Extract Market Report Scope

Global Acerola Extract Market Report Segmentation

This report forecasts revenue growth at global, regional & country levels and provides an analysis on the latest trends and opportunities in each of the sub-segments from 2018 to 2030. For this study, Grand View Research has segmented the acerola extract market report based on form, application, and region:

• Form Outlook (Revenue, USD Billion, 2018 - 2030)

  • Powder

  • Liquid

• Application Outlook (Revenue, USD Billion, 2018 - 2030)

  • Food & Beverage

  • Beauty and Personal Care 

  • Meat Preservation

  • Bakery Preservation

  • Confectionery Products

  • Others

• Regional Outlook (Revenue, USD Billion, 2018 - 2030)

  • North America

    • U.S.

    • Canada

    • Mexico

  • Europe

    • UK

    • Germany

    • France

    • Italy

    • Spain

  • Asia Pacific

    • China

    • India

    • Japan

    • Australia & New Zealand

    • South Korea

  • Central & South America

    • Brazil

  • Middle East & Africa (MEA)

    • South Africa