U.S. Social Commerce Market Size & Outlook, 2023-2030
The social commerce market in the United States is expected to reach a projected revenue of US$ 659.4 million by 2030. A compound annual growth rate of 29.2% is expected of the United States social commerce market from 2024 to 2030.
Revenue, 2023 (US$M)
$110.0
Forecast, 2030 (US$M)
$659.4
CAGR, 2024 - 2030
29.2%
Report Coverage
U.S.
U.S. social commerce market, 2018-2030 (US$M)
Related Markets
U.S. social commerce market highlights
- The U.S. social commerce market generated a revenue of USD 110.0 million in 2023 and is expected to reach USD 659.4 million by 2030.
- The U.S. market is expected to grow at a CAGR of 29.2% from 2024 to 2030.
- In terms of segment, b2c was the largest revenue generating business model in 2023.
- B2C is the most lucrative business model segment registering the fastest growth during the forecast period.
Social commerce market data book summary
| Market revenue in 2023 | USD 110.0 million |
| Market revenue in 2030 | USD 659.4 million |
| Growth rate | 29.2% (CAGR from 2023 to 2030) |
| Largest segment | B2c |
| Fastest growing segment | B2C |
| Historical data | 2018 - 2022 |
| Base year | 2023 |
| Forecast period | 2024 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | B2C, B2B, C2C |
| Key market players worldwide | Etsy Inc, Meesho, Meta Platforms Inc Class A, PDD Holdings Inc ADR, Pinterest Inc Class A, InMobi, Snap Inc Class A, TikTok, X (formerly Twitter), Tencent Holdings Ltd, Yunji Sharing Technology Co., Poshmark, Taobao, Trell, Xiaohongshu |
Other key industry trends
- In terms of revenue, U.S. accounted for 12.0% of the global social commerce market in 2023.
- Country-wise, China is expected to lead the global market in terms of revenue in 2030.
- In North America, U.S. social commerce market is projected to lead the regional market in terms of revenue in 2030.
- Canada is the fastest growing regional market in North America and is projected to reach USD 141.5 million by 2030.
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Social Commerce Market Scope
Social commerce market segmentation & scope
Others
Social Commerce Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|
U.S. social commerce market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to social commerce market will help companies and investors design strategic landscapes.
B2c was the largest segment with a revenue share of 55.73% in 2023. Horizon Databook has segmented the U.S. social commerce market based on b2c, b2b, c2c covering the revenue growth of each sub-segment from 2018 to 2030.
- U.S. Social Commerce Business Model Outlook (Revenue, USD Million, 2018-2030)
- B2C
- B2B
- C2C
- U.S. Social Commerce Product Outlook (Revenue, USD Million, 2018-2030)
- Personal & Beauty Care
- Apparel
- Accessories
- Home Products
- Health Supplements
- Food & Beverage
- Others
- U.S. Social Commerce Platform/Sales Channel Outlook (Revenue, USD Million, 2018-2030)
- Video Commerce (Live stream + Prerecorded)
- Social Network-led Commerce
- Social Reselling
- Group Buying
- Product Review Platforms
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Our clientele includes a mix of social commerce market companies, investment firms, advisory firms & academic institutions.
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Horizon Databook provides a detailed overview of country-level data and insights on the U.S. social commerce market , including forecasts for subscribers. This country databook contains high-level insights into U.S. social commerce market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
Partial client list
U.S. social commerce market size, by business model, 2018-2030 (US$M)
U.S. Social Commerce Market Outlook Share, 2023 & 2030 (US$M)
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