Japan Smart Bathroom Market Size & Outlook, 2022-2030

The smart bathroom market in Japan is expected to reach a projected revenue of US$ 2,334.8 million by 2030. A compound annual growth rate of 10.7% is expected of Japan smart bathroom market from 2023 to 2030.
Revenue, 2022 (US$M)
$1,032.1
Forecast, 2030 (US$M)
$2,334.8
CAGR, 2023 - 2030
10.7%
Report Coverage
Japan

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Japan smart bathroom market, 2018-2030 (US$M)

Japan smart bathroom market, 2018-2030 (US$M)

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Japan smart bathroom market highlights

  • The Japan smart bathroom market generated a revenue of USD 1,032.1 million in 2022 and is expected to reach USD 2,334.8 million by 2030.
  • The Japan market is expected to grow at a CAGR of 10.7% from 2023 to 2030.
  • In terms of segment, smart toilet was the largest revenue generating product in 2022.
  • Smart Faucets is the most lucrative product segment registering the fastest growth during the forecast period.


Smart bathroom market data book summary

Market revenue in 2022USD 1,032.1 million
Market revenue in 2030USD 2,334.8 million
Growth rate10.7% (CAGR from 2022 to 2030)
Largest segmentSmart toilet
Fastest growing segmentSmart Faucets
Historical data2018 - 2021
Base year2022
Forecast period2023 - 2030
Quantitative unitsRevenue in USD million
Market segmentationSmart Toilet, Smart Soap Dispenser, Smart Faucets, Smart Showers, Smart Bathroom Mirrors, Smart Bathtubs
Key market players worldwideInvestIndustrial Holdings, Villeroy & Boch AG Vorz-Inhaber-Akt stimmrechtslos, Ferguson PLC, Spectrum Brands Holdings Inc, Masco Corp, Grohe, LIXIL Corp, Moen Incorporated, Kohler, Duravit, TOTO Ltd, Fortune Brands Innovations Inc, Knauf


Other key industry trends

  • In terms of revenue, Japan accounted for 13.7% of the global smart bathroom market in 2022.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Asia Pacific, China smart bathroom market is projected to lead the regional market in terms of revenue in 2030.
  • China is the fastest growing regional market in Asia Pacific and is projected to reach USD 2,852.3 million by 2030.

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Smart Bathroom Market Companies

Name Profile # Employees HQ Website
InvestIndustrial Holdings View profile 101-250 Luxembourg, Luxembourg, Luxembourg, Europe http://www.investindustrial.com/en
Villeroy & Boch AG Vorz-Inhaber-Akt stimmrechtslos View profile 12516 Saaruferstrasse 1-3, Mettlach, Germany, 66693 https://www.villeroy-boch.com
Ferguson PLC View profile 36000 1020 Eskdale Road, Winnersh Triangle, Wokingham, Berkshire, United Kingdom, RG41 5TS https://www.fergusonplc.com
Knauf View profile 51-100 Utrecht, Utrecht, The Netherlands, Europe https://knauf.be/nl
Fortune Brands Innovations Inc View profile 11700 520 Lake Cook Road, Suite 300, Deerfield, IL, United States, 60015-5611 https://www.fbin.com
Moen Incorporated View profile 1001-5000 North Olmsted, Ohio, United States, North America https://www.moen.com
Grohe View profile 5001-10000 Düsseldorf, Nordrhein-Westfalen, Germany, Europe http://grohe.com
LIXIL Corp View profile 58337 Osaki Garden Tower, 1-1 Nishi-Shinagawa 1-chome, Shinagawa-ku, Tokyo, Japan, 141-0033 https://www.lixil-group.co.jp
Masco Corp View profile 18000 17450 College Parkway, Livonia, MI, United States, 48152 https://www.masco.com
Duravit View profile 5001-10000 Hornberg, Baden-Wurttemberg, Germany, Europe https://www.duravit.com
Kohler View profile 10001+ Kohler, Wisconsin, United States, North America http://www.kohler.com
TOTO Ltd View profile 34152 1-1, Nakashima 2-chome, Kokurakita-Ku, Kitakyushu, Fukuoka, Japan, 802-8601 http://www.toto.co.jp
Spectrum Brands Holdings Inc View profile 3100 3001 Deming Way, Middleton, WI, United States, 53562 https://www.spectrumbrands.com

Japan smart bathroom market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to smart bathroom market will help companies and investors design strategic landscapes.


Smart toilet was the largest segment with a revenue share of 38.5% in 2022. Horizon Databook has segmented the Japan smart bathroom market based on smart toilet, smart soap dispenser, smart faucets, smart showers, smart bathroom mirrors, smart bathtubs covering the revenue growth of each sub-segment from 2018 to 2030.


Customers are more likely to design bathrooms that offer a spa-like experience with integrated smart fittings & sensors-operated showers. To support the growth of the smart bathroom market and to meet consumer demand for luxurious bathrooms, manufacturers are developing new technology-driven faucets in bathroom fittings.

For instance, Kohler Co. offers The Moxie showerhead, a sound-in-the shower that delivers up to seven hours of crisp, clear audio with music, news, and more. It has a built-in rechargeable lithium-ion battery and includes a USB cable. The Bluetooth feature of the showerhead is compatible with all Bluetooth-enabled devices.

Thus, the demand for smart bathrooms is rising in Japan. These technological improvements have had a significant impact on the bathroom business. Younger consumers are purchasing houses in greater numbers, and these homeowners are no longer satisfied with standard bathroom fixtures.

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Target buyers of Japan smart bathroom market databook

  • Our clientele includes a mix of smart bathroom market companies, investment firms, advisory firms & academic institutions.
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Horizon Databook provides a detailed overview of country-level data and insights on the Japan smart bathroom market , including forecasts for subscribers. This country databook contains high-level insights into Japan smart bathroom market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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Japan smart bathrooms market size, by product, 2018-2030 (US$M)

Japan Smart Bathroom Market Outlook Share, 2022 & 2030 (US$M)

Japan smart bathrooms market size, by product, 2018-2030 (US$M)

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