Market revenue in 2023 | USD 8,888.0 million |
Market revenue in 2030 | USD 12,021.0 million |
Growth rate | 4.4% (CAGR from 2023 to 2030) |
Largest segment | Bottom innerwear |
Fastest growing segment | Thermal & Baselayers |
Historical data | 2017 - 2022 |
Base year | 2023 |
Forecast period | 2024 - 2030 |
Quantitative units | Revenue in USD million |
Market segmentation | Top Innerwear, Bottom Innerwear, Thermal & Baselayers |
Key market players worldwide | Victoria's Secret & Co, Amazon.com Inc, Hanesbrands Inc, Jockey International, PVH Corp |
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The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to innerwear market will help companies and investors design strategic landscapes.
Bottom innerwear was the largest segment with a revenue share of 49.34% in 2023. Horizon Databook has segmented the Germany innerwear market based on top innerwear, bottom innerwear, thermal & baselayers covering the revenue growth of each sub-segment from 2017 to 2030.
The demand for stylish and on-trend innerwear has fueled the growth of the market, with both local and international brands catering to these preferences. There has been a notable shift in body positivity and inclusivity in Germany. Consumers are embracing diverse body types and demanding inclusive innerwear in terms of sizing, design, and representation.
In March 2022, Puma, the German sports brand, and Modi bodi, a global leak-proof apparel company, collaborated to introduce a collection of period underwear and activewear that offer leak-free protection while promoting comfort and an environmentally-friendly approach.
Horizon Databook provides a detailed overview of country-level data and insights on the Germany innerwear market , including forecasts for subscribers. This country databook contains high-level insights into Germany innerwear market from 2017 to 2030, including revenue numbers, major trends, and company profiles.
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