India Business To Business E-commerce Market Size & Outlook
India business to business e-commerce market, 2018-2030 (US$B)
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India business to business e-commerce market highlights
- The India business to business e-commerce market generated a revenue of USD 1,197.2 billion in 2023 and is expected to reach USD 4,709.1 billion by 2030.
- The India market is expected to grow at a CAGR of 21.6% from 2024 to 2030.
- In terms of segment, intermediary-oriented was the largest revenue generating deployment in 2023.
- Intermediary-oriented is the most lucrative deployment segment registering the fastest growth during the forecast period.
Business to business e-commerce market data book summary
| Market revenue in 2023 | USD 1,197.2 billion |
| Market revenue in 2030 | USD 4,709.1 billion |
| Growth rate | 21.6% (CAGR from 2023 to 2030) |
| Largest segment | Intermediary-oriented |
| Fastest growing segment | Intermediary-oriented |
| Historical data | 2018 - 2022 |
| Base year | 2023 |
| Forecast period | 2024 - 2030 |
| Quantitative units | Revenue in USD billion |
| Market segmentation | Buyer-oriented, Supplier-oriented, Intermediary-oriented |
| Key market players worldwide | Amazon.com Inc, Alibaba Group Holding Ltd ADR, ASOS PLC, Costco Wholesale Corp, EBay Inc, Walmart Inc, JD.com Inc ADR, MercadoLibre Inc, Shopify Inc Registered Shs -A- Subord Vtg, Sea Ltd ADR, Wayfair Inc Class A, Zalando SE, DangDang.com |
Other key industry trends
- In terms of revenue, India accounted for 13.0% of the global business to business e-commerce market in 2023.
- Country-wise, China is expected to lead the global market in terms of revenue in 2030.
- In Asia Pacific, China business to business e-commerce market is projected to lead the regional market in terms of revenue in 2030.
- China is the fastest growing regional market in Asia Pacific and is projected to reach USD 10,404.7 billion by 2030.
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Business To Business E-Commerce Market Scope
Business To Business E-Commerce Market Companies
| Name | Profile | # Employees | HQ | Website |
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India business to business e-commerce market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to business to business e-commerce market will help companies and investors design strategic landscapes.
Intermediary-oriented was the largest segment with a revenue share of 59.63% in 2023. Horizon Databook has segmented the India business to business e-commerce market based on buyer-oriented, supplier-oriented, intermediary-oriented covering the revenue growth of each sub-segment from 2018 to 2030.
Businesses in India are shifting to B2B e-commerce platforms to streamline their operations and reach new clients, owing to the advent of affordable smartphones and the availability of high-speed internet. The Indian government has been actively pushing the adoption of B2B e-commerce through several initiatives, such as financial and regulatory assistance and infrastructural development, to support industry growth and improve the competitive edge of Indian organizations.
The adoption of B2B e-commerce increased in India, especially during the COVID-19 pandemic. Moreover, the Indian government’s initiatives such as Make in India, Digital India, and Startup India, have propelled the adoption of B2B e-commerce.
For instance, the Indian government commenced the Make in India project to boost manufacturing in India and showcase the country as a worldwide manufacturing hub. The program aimed to promote the adoption of digital technology in industrial processes and contribute to the expansion of B2B e-commerce in the manufacturing sector.
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Target buyers of India business to business e-commerce market databook
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Our clientele includes a mix of business to business e-commerce market companies, investment firms, advisory firms & academic institutions.
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30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.
Horizon Databook provides a detailed overview of country-level data and insights on the India business to business e-commerce market , including forecasts for subscribers. This country databook contains high-level insights into India business to business e-commerce market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
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India business to business e commerce market size, by deployment, 2018-2030 (US$B)
India Business To Business E-Commerce Market Outlook Share, 2023 & 2030 (US$B)
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