Global B2c E-commerce Market Size & Outlook, 2023-2030

The b2c e-commerce industry worldwide is expected to reach a projected revenue of US$ 6,724.8 billion by 2030. A compound annual growth rate of 7.1% is expected of the worldwide b2c e-commerce industry from 2024 to 2030.
Revenue, 2023 (US$B)
$4,152.0
Forecast, 2030 (US$B)
$6,724.8
CAGR, 2024 - 2030
7.1%
Report Coverage
Worldwide

Global b2c e-commerce market highlights

  • The global b2c e-commerce market generated a revenue of USD 4,152.0 billion in 2023 and is expected to reach USD 6,724.8 billion by 2030.
  • The market is expected to grow at a CAGR (2024 - 2030) of 7.1% by 2030.
  • In terms of segment, consumer electronics accounted for a revenue of USD 456.6 billion in 2023.
  • Consumer Electronics is the most lucrative application segment registering the fastest growth during the forecast period.
  • In terms of region, Asia Pacific was the largest revenue generating market in 2023.
  • Country-wise, Saudi Arabia is expected to register the highest CAGR from 2024 to 2030.

Global data book summary

Market revenue in 2023USD 4,152.0 billion
Market revenue in 2030USD 6,724.8 billion
Growth rate7.1% (CAGR from 2023 to 2030)
Largest segmentConsumer electronics
Fastest growing segmentConsumer Electronics
Historical data covered2018 - 2022
Base year for estimation2023
Forecast period covered2024 - 2030
Quantitative unitsRevenue in USD billion
Market segmentationConsumer Electronics, Beauty & Personal Care, Books & Stationery, Automotive

Other key industry trends

  • In terms of revenue, the North America accounted for 29.8% of the global b2c e-commerce market in 2023.
  • By country, the U.S. is projected to lead the global market in terms of revenue in 2030.
  • By country, Saudi Arabia is the fastest growing regional market and is projected to reach USD 27.1 billion by 2030.

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B2C E-Commerce Market Scope

B2C E-Commerce Market Companies

Name Profile # Employees HQ Website

Global b2c e-commerce market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to b2c e-commerce market will help companies and investors design strategic landscapes.


Consumer electronics was the largest segment with a revenue share of 11% in 2023. Horizon Databook has segmented the Global b2c e-commerce market based on consumer electronics, beauty & personal care, books & stationery, automotive covering the revenue growth of each sub-segment from 2018 to 2030.


  • Global B2C E-Commerce Application Outlook (Revenue, USD Billion, 2018-2030)
    • Home & Kitchen Application
    • Consumer Electronics
    • Industrial & Science
    • Healthcare
    • Clothing
    • Beauty & Personal Care
    • Sports Apparels
    • Books & Stationery
    • Automotive
    • Others
  • Global B2C E-Commerce Type Outlook (Revenue, USD Billion, 2018-2030)
    • B2C Retailers
    • Classifieds

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  • Our clientele includes a mix of b2c e-commerce market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of global-level data and insights on the Global b2c e-commerce market , including forecasts for subscribers. This global databook contains high-level insights into Global b2c e-commerce market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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Global b2c e commerce market size, by region, 2018-2030 (US$B)

Top 10 countries by B2c E Commerce Market revenue, 2023 (US$B)

Global b2c e commerce market share, by application, 2023 & 2030 (%, US$B)

B2c e-commerce market: Opportunity assessment by country

Global b2c e-commerce market, by region, 2023 (US$B)

Global b2c e commerce market size, by region, 2018-2030 (US$B)

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