The U.S. essential oils market size is expected to reach USD 16.15 billion by 2030, registering a CAGR of 10.0% from 2025 to 2030, according to a new report by Grand View Research, Inc. The demand for natural and organic products is splurging in the United States, and so is the consumption of essential oils by the personal care and cosmetics industries.
Use of essential oils as a flavoring and aromatic agents is flourishing across distinct industries including food & beverages, medical, cleaning & home, spa & relaxation and others. Moreover, the healing properties of the essential oils and rising popularity of natural products for treating medical ailments has propelled this growth.
The U.S. holds a prominent share in the essential oils market owing to beneficial government regulations and exemptions on import duty. The cosmetic industry is growing speedily around the globe and U.S. being the hub for many of these companies, demand for the essential oils is projected to witness rapid growth in upcoming years.
The market is in a growing stage and consists of a vast number of players. However, price sensitivity is one of the significant challenges posed by the companies. Moreover, limited availability of the raw materials and strict regulations on the harvesting and cultivation are some other hindering factors.
Request a free sample copy or view report summary: U.S. Essential Oils Market Report
Based on product, the orange oil held a significant market share in 2024, aided by its utility across various sectors to enhance sensory appeal and product value.
By application, the food & beverage segment is expected to grow significantly over the forecast period.
In 2024, direct selling held the highest market share of 48.3%, due to personalized customer experiences and customized product recommendations.
Grand View Research has segmented the U.S. essential oils market based on product, application, and sales channel:
U.S. Essential Oils Product Outlook (Volume, Tons; Revenue, USD Million, 2018 - 2030)
Acorus Calamus
Ajowan
Basil
Black pepper
Cardamom
Carrot Seed
Cassia
Cedarwood
Celery
Cinnamon
Citronella
Clove
Cornmint
Cumin Seed
Curry Leaf
Cypriol
Davana
Dill Seed
Eucalyptus
Fennel
Frankincense
Garlic
Ginger
Holy Basil
Juniper Berry
Lemon
Lemongrass
Lime
Mace
Mustard
Neem
Nutmeg
Orange
Palmarosa
Pepper Mint
DMO
Rosemary
Spearmint
Turmeric
Vetiver
Ciz-3 Hexanol
Tea Tree
Others
U.S. Essential Oils Application Outlook (Volume, Tons; Revenue, USD Million, 2018 - 2030)
Medical
Pharmaceutical
Nutraceutical
Food & Beverages
Bakery
Confectionery
Dairy
RTE Meals
Beverages
Meat, Poultry & Seafood
Snacks & Nutritional Bars
Spa & Relaxation
Aromatherapy
Massage Oil
Personal Care
Cosmetics
Hair Care
Skin Care
Sun Care
Makeup And Color Cosmetics
Toiletries
Soaps
Shampoos
Men’s Grooming
Oral Care
Baby Care
Fragrances
Perfumes
Body Sprays
Air Fresheners
Cleaning & Home
Kitchen Cleaners
Floor Cleaners
Bathroom Cleaners
Fabric Care
U.S. Essential Oils Sales Channel Outlook (Volume, Tons; Revenue, USD Million, 2018 - 2030)
Direct Selling
Others
List of Key Players in the U.S. Essential Oils Market
Aura Cacia
Nature’s Truth
Nature’s Bounty
NOW Foods
doTERRA
Rocky Mountain Oils, LLC
Lebermuth, Inc.
Ungerer & Company
Young Living Essential Oils, LC
BIOLANDES
The Essential Oil Company
Eden Botanicals
Edens Garden
"The quality of research they have done for us has been excellent..."