The U.S. aromatherapy market size is anticipated to reach USD 1.3 billion by 2030, according to a new report by Grand View Research, Inc, exhibiting a 10.0% CAGR from 2023 to 2030. Various therapeutic benefits of essential oils can be attributed to high market growth.
There has been a significant rise in self-medication for pain or common illnesses, especially common cold. Essential oils have the potential to naturally treat these conditions. Numerous adverse effects of pharmaceuticals are encouraging user to switch to natural essential oils. For instance, rosemary oil can alleviate symptoms of both cold & cough and headache when inhaled, or can be topically used in skin & hair care. North American Free Trade Area (NAFTA) accounts for a significant portion of essential oils trading, leveraging the growing awareness about aromatherapy in the U.S. and other developed countries. High purchasing power is also a significant factor driving the market. However, various adverse effects associated with aromatherapy are expected to restrain the market.
Majority of the key companies manufacturing aromatherapy products are located in the U.S. Companies such as doTERRA International; Frontier Natural Products Co-op; and Young Living Essential Oils are all based in the U.S. For instance, Aura Cacia Roman Chamomile Essential Oil, a single essential oil developed by Frontier Natural Products Co-op, helps in pain management and provides relaxation.
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In 2022, consumables dominated the market owing to availability of various therapeutic-grade essential oils
The equipment segment is anticipated to show lucrative growth over the forecast period due to high demand for different diffusers with innovative features
Topical application held the largest U.S. aromatherapy market share in 2022, owing to therapeutic benefits such as relief from skin & hair problems, acute pain, or discomfort; healing cuts & bruises; and improving respiratory, immune, & nervous system
Essential oils commonly used for stress relief include lavender, geranium, orange, tangerine, ylang, patchouli, and clary sage
Skin allergies can be effectively cured with aromatherapy, which has led to significant growth of this segment
Growth of the ecommerce industry has positively affected market growth, by facilitating consumers to purchase products at their convenience
Increase in adoption of essential oils for treatment of insomnia and anxiety also propels this segment’s growth
Large number of hospitals and clinics are using essential oils to aid in postoperative healing
Some key players include Rocky Mountain Oils, doTERRA International, Young Living Essential Oils, Edens Garden, and Frontier Natural Products Co-op
Grand View Research has segmented the U.S. aromatherapy market on the basis of product, mode of delivery, application, distribution channel, and end use:
U.S. Aromatherapy Product Outlook (Revenue, USD Million, 2018 - 2030)
Consumables
Essential Oils
Singles
Herbaceous
Woody
Spicy
Floral
Citrus
Earthy
Camphoraceous
Others
Blends
Carrier Oils
Equipment
Ultrasonic
Nebulizing
Evaporative
Heat
U.S. Aromatherapy Mode of Delivery Outlook (Revenue, USD Million, 2018 - 2030)
Topical Application
Aerial Diffusion
Direct Inhalation
U.S. Aromatherapy Application Outlook (Revenue, USD Million, 2018 - 2030)
Relaxation
Skin & Hair care
Pain Management
Cold & Cough
Insomnia
Scar management
Others
U.S. Aromatherapy Distribution Channel Outlook (Revenue, USD Million, 2018 - 2030)
D2C
Retail
E-commerce
B2B
U.S. Aromatherapy End-use Outlook (Revenue, USD Million, 2018 - 2030)
Home use
Spa & Wellness Centers
Hospitals & Clinics
Others
List of Key Players of U.S. Aromatherapy Market
Edens Garden
doTERRA International
Frontier Natural Products Co-op
Mountain Rose Herbs
Young Living Essential Oils
Rocky Mountain Oils
Plant Therapy Essential Oils.
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