The global wireless audio devices market size is estimated to reach USD 296.55 billion by 2030, growing at a CAGR of 15.5% from 2023 to 2030, according to the recent reports of Grand View Research, Inc. The market growth can be attributed to the implementation of different digital technologies in consumer electronics devices and substantial investments from manufacturers who emphasize offering high-quality experiences to customers. Technological advancements have resulted in modifying wireless audio devices over the years, and OEMs are exploring innovative methods to combine technology with comfort. For instance, Telink’s true wireless technology has introduced a multiprotocol chip for the upcoming generation of True Wireless Stereo (TWS0) audio systems. The latest addition to Telink’s product line has introduced features such as acoustic echo cancellation and electronic noise cancellation capabilities to support ultra-low-level latency Bluetooth solutions. These factors would further drive the market during the forecast period.
The outbreak of the COVID-19 pandemic has propelled several firms to adopt the work-from-home model, which is expected to open new avenues for market growth. Individuals invested in new pairs of sophisticated communication devices with the shift in corporate culture. The surge for noise-canceling devices while attending meetings over Zoom calls and Google Meet is expected to increase the demand for the wireless audio devices market. The new variations of earphones are being developed to meet the needs of exercise enthusiasts. Wireless audio technologies have significantly improved to offer dust and water resistance. Athletes with sweaty workouts prefer earbuds with a high IPX. Hence, smartphone OEMs witnessed an opportunity and started venturing into the earbud space.
Emerging technologies such as Digital Theater Systems (DTS) Neo, Dolby Atmos, and Barco Auro provide spherical audio for acoustic spaces such as home theaters. The usage of such immersive audio technologies for small-scale applications requires more speakers, which leads to high maintenance and cost issues. However, highly advanced product manufacturing driven by rising competition within the market is expected to foster technological innovation in the coming years. Moreover, the growing demand for realistic immersive home audio equipment offers major growth opportunity areas in the wireless audio devices industry. Manufacturers such as Illusonic 3D, Iosono, Immsound, and Barco have been working on simplifying the network configuration and improving the command response time to match the higher picture quality offered by the latest 4K digital systems. These developments are expected to further boost the demand for wireless audio devices over the forecast period.
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The earphone segment is expected to register a CAGR of 17.5% from 2023 to 2030. The compatibility of earphones with tablets, laptops, desktops, cell phones, and other mobile devices helps boost the earphone segment growth
The bluetooth segment is expected to register a CAGR of 16.7% from 2023 to 2030.
The combination of Bluetooth and Wi-Fi technologies tackles one of the most pressing issues confronting wireless audio devices: the need for mobility and high-quality audio. Bluetooth's easy pairing and short-range communication make it suitable for rapid, on-the-go device engagements
The smart devices segment is expected to register a CAGR of 16.4% from 2023 to 2030. Voice assistants such as Amazon Alexa, Google Assistant, and Apple Siri are examples of the evolution of smart technology. In wireless audio devices, these assistants allow users to engage with their environment by utilizing voice commands to control audio playing, access information, and even manage smart home devices. This integration transforms wireless audio devices into central command centers, amplifying their utility and appealing to users seeking streamlined interactions
The automotive segment is expected to register a CAGR of 17.1% from 2023 to 2030. Integrating voice assistants and hands-free controls enhances driver safety and convenience. As consumers seek personalized in-car experiences, online retail platforms offer a convenient avenue for exploring a wide range of wireless audio options, propelling the adoption of these devices in the automotive sector
Asia Pacific is anticipated to emerge as the fastest-growing region over the forecast period at a CAGR of 17.1%. The growth of the Asia Pacific market is driven by technological advancements and the introduction of laws related to e-waste management recycling, among others. Owing to the region's large population and expanding middle-class population, modern audio solutions such as wireless headphones, earbuds, and speakers are in high demand
Grand View Research has segmented the wireless audio devices market based on product, technology, functionality, application, and region:
Wireless Audio Devices Product Outlook (Revenue, USD Billion, 2018 - 2030)
Earphone
Headphone
True Wireless Hearables/Earbuds
Speaker Systems
Soundbars
Headsets
Microphones
Wireless Audio Devices Technology Outlook (Revenue, USD Billion, 2018 - 2030)
Bluetooth
Wi-Fi
Bluetooth + Wi-Fi
Airplay
Others
Wireless Audio Devices Functionality Outlook (Revenue, USD Billion, 2018 - 2030)
Smart Devices
Non-smart devices
Wireless Audio Devices Application Outlook (Revenue, USD Billion, 2018 - 2030)
Residential/Individual
Commercial
Automotive
Others
Wireless Audio Devices Regional Outlook (Revenue, USD Billion, 2018 – 2030)
North America
U.S.
Canada
Europe
Germany
U.K.
France
Italy
Spain
Asia Pacific
China
India
Japan
South Korea
Australia
Latin America
Brazil
Mexico
Argentina
Middle East & Africa
U.A.E
Saudi Arabia
South Africa
List of Key Players in Wireless Audio Devices Market
Apple Inc.
Bose Corporation
GN Store Nord A/S (Jabra)
HARMAN International
Logitech (Jaybird)
SAMSUNG
Skullcandy.com
Sennheiser electronic GmbH& Co. KG
Sony Corporation
Xiaomi
Sonos, Inc.
Panasonic Corporation
Shure Incorporated
Imagine Marketing Limited (Boat)
Plantronics, Inc.
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