The global sugar substitutes market size is expected to reach USD 10.42 billion by 2030, registering a CAGR of 5.8% from 2024 to 2030, according to a new report by Grand View Research, Inc. Increasing awareness about fitness and inclination toward low-calorie foods and beverages, particularly in developing countries, is expected to propel market growth. In addition, constantly growing demand for products, such as immunity boosters and sugar-free goods, owing to rising awareness about improving general well-being, is expected to accelerate the upward trends for demand. Changed lifestyles of communities and societies across the world have impacted numerous things, including the habit of burning fewer calories than calories consumed every day. Moreover, eating has become one of the common activities as a response to unending mental stress.
Now, individuals are more concerned about their health than earlier, which often results in seeking low-calorie, low-sugar food items. Thus, these factors have fueled the product demand. Sugar substitutes, such as tagatose, aspartame saccharine, and sorbitol, are extensively used in the food & beverage, healthcare, and cosmetics industries. Increasing use of sugar substitutes in frozen foods, confectioneries, bakeries, and dairy products is expected to benefit the market. Growing awareness about health issues associated with sugar intake, such as diabetes and obesity, is driving the market growth. Furthermore, the industry is expected to benefit from fluctuating supply as well as prices of sugar. The market for low-calorie, plant-based, and naturally sweet ingredients has grown significantly in recent years, with highly refined stevia and monk fruit or luo han guo being high-intensity plant-based sweeteners certified by the FDA GRAS.
Furthermore, global demand for natural and clean-label food products is increasing as consumers increasingly become aware of the adverse effects of artificial ingredients. According to a report by Food & Health Survey, approximately 74% of U.S. consumers avoided sugar in their diets in 2020. In addition, the number of new product innovations emphasizing plant-based products to combat rising obesity is increasing significantly. Europe is anticipated to witness a rapid growth rate till 2030 owing to the presence of numerous businesses that produce sugar substitutes in the region, including Roquette Freres, Tate & Lyle, and E. I. DuPont De Nemours. The region is also seeing a rise in the use of sugar substitutes due to the rising number of diabetic patients. According to the World Health Organization (WHO), approximately 60 million people in the Europe region are diagnosed with diabetes. This constitutes 9.6% of women and 10.3% of men aged 25 years and over.
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The high-intensity sweeteners segment held the largest revenue share in 2023 as only small quantities are required to produce the equivalent sweetness as table sugar
The beverage application segment dominated the global market in terms of revenue share owing to the high demand for low-calorie sports drinks and health drinks from consumers
Asia Pacific is estimated to grow at the second-highest CAGR from 2024 to 2030 due to the rising number of diabetic patients in developing countries, such as India and China
Grand View Research has segmented the global sugar substitutes market based on type, application, and region:
Sugar Substitute Type Outlook (Volume, Thousand Tons; Revenue, USD Million, 2018 - 2030)
High-intensity Sweeteners
Natural
Stevia Extracts
Licorice Root Extracts
Monk Fruit Extracts
Artificial
Aspartame
Cyclamate
Saccharin
Sucralose
Others
Low-intensity Sweeteners
Xylitol
Sorbitol
Maltitol
Mannitol
Trehalose
Isomaltulose
Others
High-fructose Syrup
Sugar Substitute Application Outlook (Volume, Thousand Tons; Revenue, USD Million, 2018 - 2030)
Food
Bakery
Confectionery
Dairy
Others
Beverages
Juices
Functional Drinks
Carbonated Drinks
Non-Dairy
Milk and Dairy
Others
Health & Personal Care
Sugar Substitute Regional Outlook (Volume, Thousand Tons; Revenue, USD Million, 2018 - 2030)
North America
U.S.
Mexico
RONA
Europe
UK
Germany
France
Spain
Italy
Asia Pacific
China
India
Japan
Indonesia
Australia
Central & South America
Brazil
Argentina
Middle East & Africa
Turkey
South Africa
List of Key Players of Sugar Substitute Market
Tate & Lyle
Cargill, Incorporated
Archer Daniels Midland Company (ADM)
Ingredion Incorporated
Roquette Freres
Ajinomoto Co., Inc.
JK Sucralose Inc.
The NutraSweet Company
PureCircle
E. I. DuPont De Nemou
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