Setting Spray Market Size To Reach $1.73 Billion By 2030

Setting Spray Market Growth & Trends

The global setting spray market size is expected to reach USD 1.73 billion by 2030, registering a CAGR of 7.6% from 2024 to 2030, according to a new report by Grand View Research, Inc. Many individuals, whether they are makeup enthusiasts or beginners, are looking for products to improve the longevity and finish of their makeup. Setting sprays provide an easy solution to achieve a professional, long-lasting look without advanced makeup skills.

The market's value sales have been driven by convenient accessibility of these cosmetics products through a range of sales channels, including specialty stores, pharmacies, and beauty salons. Furthermore, the growing emphasis of male consumers on skincare and grooming for improved physical appearance and skin care presents promising growth prospects. Increased R&D investments for innovative products also positively impact market expansion.

Consumer preferences have been instrumental in shaping the beauty and personal care product market, with a focus on ongoing trends like sustainability, natural ingredients, health, and convenience. The market is experiencing growth due to increased consumer interest in natural, organic, and vegan beauty products to avoid harmful synthetic chemicals. As a result, consumers are transitioning from traditional beauty products to those with cleaner, eco-friendly labels.

This trend is particularly pronounced among Millennials and Gen Z, who display a heightened preference for natural beauty products compared to the broader consumer base. According to a July 2022 blog post by ESW, 43% of consumers in this age group express a preference for natural skincare, surpassing the 31% of the general consumer population in the U.S.

Furthermore, the market demand is significantly driven by evolving packaging trends and attractive marketing strategies. Anticipated growth in the setting spray industry is attributed to manufacturers adapting their marketing and branding strategies to enhance sales in different regions. Employing natural ingredients in cosmetics and facial care product production, which is gentle on the skin, is a common approach used by manufacturers to attract more customers and boost their revenues. This collective adoption of such strategies by producers contributes to the expansion of the setting spray industry.

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Setting Spray Market Report Highlights

• Based on type, radiant/dewy setting spray is anticipated to have the fastest CAGR over the forecast period. Market participants are providing a variety of formulations, including ingredients like vitamin E and hyaluronic acid

• Based on distribution channel, the online segment is set to grow at the fastest rate due to its convenience, flexibility, and consumer comfort with this channel

• Europe dominated the global market in 2023. The beauty sector in Western Europe remains dominant, contributing to over 80% of annual revenue. Germany leads as the largest cosmetics market in Europe, followed by France and the UK

Setting Spray Market Segmentation

Grand View Research has segmented the global setting spray market based on type, end-use, distribution channel, and region:

Setting Spray Type Outlook (Revenue, USD Million, 2018 - 2030)

• Oil-control Setting Spray

• Waterproof Setting Spray

• Hydrating Setting Spray

• Radiant/Dewy Setting Spray

• Matte Setting Spray

• Others

Setting Spray End-use Outlook (Revenue, USD Million, 2018 - 2030)

• Professional

• Personal

Setting Spray Distribution Channel Outlook (Revenue, USD Million, 2018 - 2030)

• Supermarket and Hypermarkets

• Specialty Retail Stores

• Pharmacy & Drugstore

• Online

• Offline

Setting Spray Regional Outlook (Revenue, USD Million, 2018 - 2030)

• North America

  • U.S.

  • Canada

  • Mexico

• Europe

  • UK

  • Germany

  • France

  • Spain

  • Italy

• Asia Pacific

  • China

  • India

  • Japan

  • South Korea

• Central & South America (CSA)

  • Brazil

• Middle East & Africa (MEA)

  • South Africa

  • Saudi Arabia

List of Key Players in the Setting Spray Market

• Rare Beauty

• e.l.f Cosmetics, Inc.

• Urban Decay

• Swiss Beauty

• L'Oréal

• Sugar Cosmetics

• Lakme Cosmetics (Unilever)

• Faces Canada

• Charlotte Tillbury Cosmetics

• Anastasia Beverly Hills