Reusable Baby Diapers And Training Pants Market To Reach $20.33 Billion By 2030

Reusable Baby Diapers And Training Pants Market Growth & Trends

The global reusable baby diapers and training pants market size is expected to reach USD 20.33 billion by 2030, expanding at a CAGR of 6.8% from 2023 to 2030, according to a new report by Grand View Research, Inc. The demand for these products is expected to increase in the future mainly due to the growing environmental consciousness and a shift towards sustainable parenting practices.Features such as adjustable sizing, absorbent inserts, and easy-to-use closures have made such products more appealing and functional to parents.

According to FirstCry, a baby requires about 8-12 diapers a day. Several consumers have started to opt for cotton-based diapers or reusable baby diapers and training pants as synthetic diapers may cause skin sensitivities. For instance, in July 2021, SuperBottoms, an Indian manufacturer of cloth diapers, launched UNO 2.0, a cloth diaper with 12-hour absorbency. Each diaper is made entirely of cloth, and the inserts are made of organic cotton.

The key players in the market are focusing on expanding their global presence, particularly in the Asia Pacific region, owing to a larger distribution network and the easy accessibility to numerous brands in local marketplaces. This is expected to drive the growth of the reusable diaper & training pants market over the forecast period.In addition, India is estimated to witness an increased demand for reusable diapers and training pants over the forecast period.According to Morning Consult poll in March 2022, 87% of Indians preferred to spend money on sustainable products and 97% were interested in allocating their money for the betterment of the local communities and businesses.

In Europe, according to a 2019 study by Zero Waste Europe, 20% of parents used reusable diapers for their babies, 15% did so for financial reasons, and 5% for environmental concerns. Moreover, according to same study, by shifting to reusable diapers, families might save up to USD 2,146 per family, and even more if they use them for more than one kid. As awareness about plastic pollution and environmental conservation increases, penetration of reusable baby diapers and training pants is set to grow.

Customers are also opting for hybrid baby diapers as these combine the advantages of reusability and convenience of disposal. These infant diapers have a waterproof outer cover and two absorbent layers inside that can be either cloth inserts or disposable inserts. In essence, cloth inserts are disposable runners composed of a variety of materials, such as cotton, hemp, or microfiber. Companies such as The Natural Baby Company and Pampers offer hybrid diapers with disposable inserts.

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Reusable Baby Diapers And Training Pants Market Report Highlights

• Baby training pants are set to grow at the fastest pace. These offer a middle ground between diapers and regular underwear. They provide a more underwear-like experience for toddlers while still offering some absorbency and leak protection making them an appealing option for parents.

• Small and extra small diapers and training pants dominated the global market in 2022. Babies and young children experience rapid growth during their early years. Smaller sizes cater to their smaller body proportions and ensure a better fit. It is important for diapers and training pants to be snugly fitted to prevent leaks and provide comfort.

• The online distribution channel is projected to expand at the highest CAGR in the forecast period. With the advent of subscription based diapering systems offered by companies such as Bungies Diapers and Loop Diaper Service that offer convenience and cost savings, this channel is set to rise in the forecast period.

• North America was the biggest contributor to the market in 2022. Factors such as the growing online presence of companies, widespread internet penetration, availability of various discounts and offers, and access to product information, specifications, monthly and yearly subscription models, customized prints and colors and usage tutorials are driving the sales of baby care products like reusable baby diapers and training pants in this region.

Reusable Baby Diapers And Training Pants Market Segmentation

Grand View Research has segmented the global reusable baby diapers and training pants market on the basis of type, size, distribution channel, and region:

Reusable Baby Diapers And Training Pants Type Outlook (Revenue, USD Billion, 2017 - 2030)

• Baby Diaper

• Baby Training Pants

Reusable Baby Diapers And Training Pants Size Outlook (Revenue, USD Billion, 2017 - 2030)

• Small & Extra Small

• Medium

• Large

• Extra Large

Reusable Baby Diapers And Training Pants Distribution Channel Outlook (Revenue, USD Billion, 2017 - 2030)

• Supermarkets & Hypermarkets

• Specialty Stores

• Pharmacy & Drug Stores

• Online

Reusable Baby Diapers And Training Pants Regional Outlook (Revenue, USD Billion, 2017 - 2030)

• North America

  • U.S.

  • Canada

• Europe

  • Germany

  • UK

  • France

• Asia Pacific

  • China

  • India

  • Australia

• Central & South America

  • Brazil

• Middle East & Africa

  • South Africa

List of Key Players of Reusable Baby Diapers And Training Pants Market

• Procter & Gamble

• ALVABABY

• Bumkins

• bumGenius

• GroVia

• Kanga Care, LLC

• Gerber Childrenswear

• Nicki’s Diapers

• Bambino Mio

• Thirsties

• Buttons Cloth Diapers

• Bumpadum

• Blueberry Diapers

• TotsBots

• Smart Bottoms