The global portable media player market size is anticipated to reach USD 32.8 billion by 2030, according to a new report by Grand View Research, Inc. The market is anticipated to grow at a CAGR of 3.5% from 2024 to 2030. The top notch features of the products such as high video and audio quality, compatibility, flexible storage capacity, ease of use, and portability among others, are anticipated to drive the demand.
Portable media players can be easily connected through Wi-Fi, Bluetooth, and USB, which makes them compatible with a number of devices. With advancements in technology and rise in Internet of Things devices, the demand for portable media players is increasing. For instance, modern and luxury cars are coming up with portable audio and video players which can store large amount of data and can also be connected to the mobile phones. Archos 35 vision 8GB, is a portable media player, suitable when travelling for long hours as it has long battery life, 8GB storage capacity, light weight, and other features.
The video portable media player is anticipated to expand at a CAGR of 3.6% from 2024 to 2030. The inclination of consumers towards video entertainment such as series, movies, and music videos is accelerating the segment growth. For instance, Archos recently launched a range of portable media players ARCHOS Hello with audio visual connectivity.
On the basis of distribution channel, the offline category held the largest share of 77.1% owing to the benefits of the product such as real time purchase. Availability of a wide range of products from different brands and guidance from sales executive on choosing the best product can further drive the demand. For instance, Chroma is the leading retailer of consumer electronics in India. Currently there are 125 stores in 28 cities in India, offering variety of portable media players, with Saregama Carvaan being the most popular portable audio player.
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Audio player media type segment held the largest market share of over 57% in 2023 and is anticipated to witness significant growth over the forecast period
Online distribution channels are projected to grow at the fastest CAGR of 3.7% over the forecast period
The North American portable media player market dominated the global market with a revenue share of 30.8% in 2023 and the Asia Pacific portable media player market is expected to register the fastest CAGR of 4.1% in the forecast period
Grand View Research has segmented the global portable media player market report based on media type, distribution channel, and region:
Portable Media Player Media Type Outlook (Revenue, USD Million, 2018 - 2030)
Audio
Video
Portable Media Player Distribution Channel Outlook (Revenue, USD Million, 2018 - 2030)
Offline
Online
Portable Media Player Regional Outlook (Revenue, USD Million, 2018 - 2030)
North America
U.S.
Canada
Mexico
Europe
UK
Germany
France
Italy
Spain
Asia Pacific
India
China
Japan
Latin America
Brazil
Argentina
Middle East & Africa
South Africa
List of Key Players of Portable Media Player Market
Apple Inc.
SAMSUNG
Creative Technology Ltd.
Western Digital Corporation
Sony Group Corporation
ARCHOS
Microsoft
Koninklijke Philips N.V.
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