Organic Chips Market Size To Reach $21.66 Billion By 2030

Organic Chips Market Growth & Trends

The global organic chips market size is expected to reach USD 21.66 billion by 2030, according to a new report by Grand View Research, Inc. The market is expected to grow at a CAGR of 2.9% from 2024 to 2030. Changing eating habits of the population is majorly driving the sales of organic chips owing to consumer’s shift towards eating between the meals in a day. Additionally, the trend of consumption of clean-label food products on a global level is expected to drive the market.

Increasing availability of advanced distributing channels and networks for organic chips including hyper/supermarkets is expected to fuel the demand. Manufacturers are focusing on targeting the demographic of urban consumers willing to switch from the conventional and other baked chips to healthier alternatives. They are majorly strategizing on involving more product variations in the portfolio to grab the attention of the consumers.

Growing health awareness and demand for chemical free food products are the major factors propelling the market growth. High investment in the research and development sector is expected to fuel the revenue of the major players in the market.

In 2018, North America held the largest share of 34.2% in terms of revenue. Growing popularity of organic chips and rising prevalence of obesity in the countries such as U.S. have propelled the market growth in the region. Another factor boosting the market growth in North America is the strong presence of the key players in the country such as Kettle Foods, Inc. (U.S.), Luke’s Organic, General Mills Inc., and The Hain Celestial Group, Inc. (U.S.). Asia Pacific is expected to witness the fastest growth in the market over the forecast period due to improving economic conditions and growing disposable income of consumers in the region.

The product segment of the market is categorized as vegetable, fruits, cereal, and grain. The vegetable product segment hold the largest share of the overall revenue, due to its easy availability and popularity. In addition, consumer preference for potato chips over any other fruit chips is another factor driving the segment.

Apart from vegetables, cereal and grain chips are expected to witness high growth due to awareness of the health benefits of cereals and grains. Increasing demand for spices in these organic products in Asia Pacific has provided opportunities to the players for their product portfolio expansion in order to maintain a strong foothold in the market.

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Organic Chips Market Report Highlights

• The vegetable segment dominated the market with a share of 34.5% in 2023 owing to the increase in the number of products made from vegetables.

• The fruits segment is expected to witness the fastest CAGR of 3.3% during the forecast period attributed to the rising awareness regarding healthy and organic snacks.

• The retail and supermarket segment dominated the market in 2023, with a share of 73.6% in 2023 pertaining to the rise in this market are the predominant presence of these stores in the areas.

• North America dominated the organic chips market with a market share of 32.6% in 2023 due to the increased awareness regarding healthy food alternatives and heavy investments by key market players to launch healthy and organic snacks.

Organic Chips Market Segmentation:

Grand View Research has segmented the global organic chips market report based on product, distribution channel, and region:

Organic Chips Product Outlook (Revenue, USD Billion, 2018 - 2030)

• Vegetable

• Fruits

• Cereal

• Grain

Organic Chips Distribution Channel Outlook (Revenue, USD Billion, 2018 - 2030)

• Retail and Supermarket

• Online Platform

Organic Chips Regional Outlook (Revenue, USD Billion, 2018 - 2030)

• North America

  • U.S.

  • Canada

  • Mexico

• Europe

  • UK

  • Germany

  • France

  • Italy

  • Spain

• Asia Pacific

  • Japan

  • China

  • India

  • Australia

  • South Korea

• Latin America

  • Brazil

  • Argentina

• Middle East and Africa (MEA)

  • South Africa

  • Egypt

List Of Key Players in the Organic Chips Market

• Luke’s Organic

• The Coca-Cola Company

• PepsiCo

• Danone S.A

• Tyrells Potato Crisps Limited

• Steric Trading

• Lucozade Ribena Suntory Limited

• Rhythm Superfoods

• KETTLE BRAND

• Green Mills Inc.