The global non-alcoholic RTD beverages market size is expected to reach USD 1,442.94 billion by 2030, registering a CAGR of 6.5% from 2024 to 2030, acording to a new report by Grand View Research, Inc. As consumers become increasingly health-conscious, there is a growing demand for non-alcoholic RTD beverages that offer functional benefits. Products fortified with vitamins, minerals, antioxidants, and other health-enhancing ingredients are gaining popularity. Beverages designed to address specific health concerns, such as immune support, hydration, or cognitive function, are well-received by a discerning consumer base seeking holistic well-being. The proliferation of e-commerce and the convenience of online shopping have also opened up new avenues for the market.
Consumers can now explore a wide variety of products, read reviews, and make informed choices from the comfort of their homes. The ease of online transactions and home delivery services contribute to the market's expansion, especially in regions where e-commerce is rapidly growing. Increasing awareness of environmental issues has led consumers to prioritize sustainable and eco-friendly products. Non-alcoholic ready to drink (RTD) beverage manufacturers are responding to this trend by adopting environmentally conscious practices, including recyclable packaging, reducing plastic usage, and sustainable sourcing of ingredients. The incorporation of eco-friendly initiatives resonates well with environmentally conscious consumers and contributes to brand loyalty.
The market is witnessing a rise in the inclusion of specialty and exotic ingredients in non-alcoholic RTD beverages. Ingredients, such as adaptogens, superfoods, and unique flavor profiles, are being incorporated to cater to consumers seeking novel and premium experiences. This trend aligns with the desire for unique and sophisticated beverage options beyond traditional flavors. The social trend towards non-alcoholic or low-alcohol socializing is creating opportunities for the market. Consumers, whether for health reasons or personal preference, are seeking sophisticated, flavorful alternatives for social occasions. This shift is driving the development of premium, non-alcoholic alternatives that offer the complexity and depth of traditional cocktails without alcohol content.
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The functional beverages segment is expected to witness a CAGR of 7.8% from 2024 to 2030
The continuous innovation in product formulations and the introduction of new functional ingredients also play a pivotal role in propelling the market forward. Beverage manufacturers are investing in R&D to create unique and effective formulations, incorporating trending ingredients associated with health benefits
Distribution of RTD beverages through the foodservice channel is expected to grow at a CAGR of 6.2% from 2024 to 2030. The expansion of menu offerings within the foodservice sector, including a diverse range of RTD beverages, is another factor contributing to the segment growth
Restaurants, cafes, and other foodservice outlets are recognizing the product's popularity and are integrating it into their offerings to cater to consumer preferences. This diversification of beverage options enhances the overall dining experience, contributing to the projected growth in distribution through the foodservice channel
North America is expected to witness a CAGR of 6.3% from 2024 to 2030. The presence of a robust retail infrastructure and the popularity of e-commerce contribute to the accessibility of non-alcoholic RTD beverages
Consumers can easily find a diverse range of options in supermarkets, convenience stores, and online platforms, enhancing the market's reach and potential for growth
Grand View Research has segmented the global non-alcoholic RTD beverages market based on product, distribution channel, and region:
Non-alcoholic RTD Beverages Product Outlook (Revenue, USD Million, 2018 - 2030)
Carbonated Soft Drinks
RTD Tea & Coffee
Functional Beverages
Juices
Dairy-based Beverages
Others
Non-alcoholic RTD Beverages Distribution Channel Industry Outlook (Revenue, USD Million, 2018 - 2030)
Food Service
Retail
Hypermarkets & Supermarkets
Convenience Stores
Department Stores
Online
Others
Non-alcoholic RTD Beverages Regional Outlook (Revenue, USD Million, 2018 - 2030)
North America
U.S.
Canada
Mexico
Europe
UK
France
Germany
Spain
Italy
Asia Pacific
China
Japan
Australia & New Zealand
South Korea
India
Central & South America
Brazil
Middle East & Africa
South Africa
List of Key Players in Non-alcoholic RTD Beverages Market
PepsiCo, Inc.
Nestlé S.A.
Keurig Dr. Pepper Inc.
The Coca-Cola Company
Danone S.A
Suntory Beverage & Food Ltd.
Asahi Group Holdings, Ltd.
Red Bull GmbH
Monster BevCorp
Unilever PLC
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