The global mushroom cosmetics market size is expected to reach USD 2.80 billion by 2030, registering a CAGR of 5.0% from 2024 to 2030, according to a new report by Grand View Research, Inc. The surge in demand for mushrooms in skincare products is mainly due to their antioxidant, hydrating, and anti-inflammatory properties. The increasing consumer awareness of the benefits of natural and organic skincare products is contributing to the market's expansion. The presence of specific compounds such as beta-glucans, triterpenes, polysaccharides, and polyphenols in mushrooms is leading to their incorporation into skincare products to address various skin conditions and compromised skin barriers.
The market is witnessing growth on account of advancements in extraction methods and the integration of fungi-based ingredients in beauty formulations and cosmetics. The increasing prevalence of skin issues, such as acne, eczema, and aging-related concerns, has led to a demand for natural and effective ingredients in skin care products, including mushrooms. A recent study published in Clinical & Experimental Allergy in February 2023 revealed that approximately 6% of children and adolescents are currently experiencing symptoms of eczema, with a rising prevalence over the last decade. This trend is likely to drive the demand for mushroom cosmetics with functional mushrooms like tremella, chaga, and reishi, known for their antioxidant and moisturizing properties.
Reishi mushrooms are known to offer benefits for hair health, as they contain compounds that can reduce symptoms of alopecia areata, strengthen hair follicles, and stimulate blood circulation to the scalp. Consequently, there is a growing demand for mushroom-based hair care products that harness the benefits of mushrooms, particularly reishi, to improve hair health and address issues such as hair loss and scalp conditions.
The mushroom cosmetics market is moderately fragmented featuring key players such as Origins Natural Resources, Inc., Shroom Skincare, Neon Hippie, Herbivore Botanicals, MÁDARA Cosmetics, The Switch Fix, Groh Beauty Corp, Shikohin, Shiseido Co., Ltd., and Gnome Wellness. The growing demand for clean-label ingredients and natural products is encouraging these manufacturers to focus on product innovation.
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Based on product, the skincare segment accounted for a significant revenue share in 2023, owing to the increasing prevalence of skin issues such as acne, eczema, and aging-related concerns, which is driving the demand for natural and effective ingredients in skincare products. The growing prevalence of eczema is expected to drive the demand for mushroom cosmetics with functional mushrooms such as tremella, chaga, and reishi, known for their antioxidant and moisturizing properties
Based on price range, the low-price range (< $20) segment is projected to witness significant growth during the forecast period. As more consumers in developing regions embrace grooming routines, the demand for affordable and accessible skin care and hair care products continues to rise
Based on distribution channel, the online sales channels segment is being driven by the introduction of company websites featuring the latest skincare, haircare, and makeup innovations, attracting consumers seeking cutting-edge products and a diverse range of options. Retailers like Sephora have dedicated sections on their websites for new cosmetics catering to customers seeking beauty, skin, hair, and makeup products. These websites provide easy access to a diverse range of options, making it convenient for consumers to explore and purchase the latest innovations from the comfort of their homes
The demand for mushroom cosmetics in Asia Pacific is projected to witness the fastest growth rate during the forecast period. This is attributed to the increasing disposable income in countries such as China and India, growing awareness regarding the benefits of mushrooms in topical products, and growing acceptance of mushrooms in cosmetics such as skin care and hair care products
Grand View Research has segmented the global mushroom cosmetics market on the basis of product, price range, distribution channel, and region:
Mushroom Cosmetics Product Outlook (Revenue, USD Million, 2018 - 2030)
Skin care
Face serums
Face creams & moisturizers
Cleansers
Body lotions
Others
Hair care
Shampoo
Hair conditioner & masks
Hair serum & gels
Others
Mushroom Cosmetics Price Range Outlook (Revenue, USD Million, 2018 - 2030)
Low (< $20)
Medium ($21 to $70)
High (> $70)
Mushroom Cosmetics Distribution Channel Outlook (Revenue, USD Million, 2018 - 2030)
Hypermarkets & supermarkets
Specialty stores
Online
Others
Mushroom Cosmetics Regional Outlook (Revenue, USD Million, 2018 - 2030)
North America
U.S.
Canada
Mexico
Europe
Germany
UK
France
Italy
Spain
Asia Pacific
China
Japan
India
South Korea
Central & South America
Brazil
Middle East & Africa
UAE
South Africa
List of Key Players in the Mushroom Cosmetics Market
Origins Natural Resources, Inc.
Shroom Skincare
Neon Hippie
Herbivore Botanicals
MÁDARA Cosmetics
The Switch Fix
Groh Beauty Corp
Shikohin
Shiseido Co., Ltd.
Gnome Wellness
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