Laptop Backpack Market Size To Reach $2.07 Billion By 2030

Laptop Backpack Market Growth & Trends

The global laptop backpack market size is expected to reach USD 2.07 billion by 2030, registering a CAGR of 8.7% from 2024 to 2030, according to a new report by Grand View Research, Inc. Rising consumer needs for technical gadgets in the workplace as well as educational institutes have created demand for backpack to provide protection from scratches, water damage, moisture, and heat. Manufacturers are increasing spending on new product developments to fulfill consumer growing demand. For instance, in July 2016, Samsonite IP Holdings S.AR.L launched protective laptop backpacks for professionals and school students.

The student application segment is expected to witness the fastest growth in the forecast period. Smart laptop backpacks in new color designs is gaining popularity among students as a result of new product launches by manufacturing companies in e-commerce portals. For instance, in August 2018, India based company, Portronics.com launched smart laptop backpack under their existing Elements series. Furthermore, increased use of laptops among students in developed economies including U.K. and Germany is expected to have a positive impact on the Laptop Backpack market growth.

The online segment is projected to grow at the fastest CAGR over the forecast period. These channels have gained popularity as they offer products on high discounts, which attract consumers to prefer this channel. Growing penetration of smartphones in developing countries including China, India, Mexico, Brazil and South Korea is expected to promote the access of online retailers in the near future.

Asia Pacific laptop backpack market held the largest market revenue share of 35.7% in 2023. Expansion of the middle class population in developing countries such as China and India, coupled with requirement of technical gadgets at schools, colleges, and workplaces, is expected to remain a key factor driving the market. Furthermore, positive outlook towards the laptop and tablets industry in countries including China, India, and Australia as a result of increasing number of corporate companies and educational institutes is expected to open new avenues over the next few years.

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Laptop Backpack Market Report Highlights

• The business application segment generated a revenue share of 52.0% in 2023 owing to predominant use of laptops among working class professionals

• The online segment is projected to grow at the fastest CAGR over the forecast period.

• Asia Pacific laptop backpack market held the largest market revenue share of 35.7% in 2023.

• The U.S. held the largest market revenue share regionally in 2023

• New product development is expected to remain a key strategy among the industry participants.

Laptop Backpack Market Segmentation

Grand View Research has segmented the global laptop backpack market based on application, distribution channel, size, material, and region:

Laptop Backpack Application Outlook (Revenue, USD Million, 2018 - 2030)

• Business

• Students

• Others

Laptop Backpack Distribution Channel Outlook (Revenue, USD Million, 2018 - 2030)

• Supermarket & Hypermarket

• Convenience Store

• Online

Laptop Backpack Size Outlook (Revenue, USD Million, 2018 - 2030)

• Up to 13 inches

• Between 13 inches to 15 inches

• Above 15 inches

Laptop Backpack Material Outlook (Revenue, USD Million, 2018 - 2030)

• Polyester

• Polytetrafluoroethylene

• Polyurethane

• Cotton

• Teflon

• Others

Laptop Backpack Regional Outlook (Revenue, USD Million, 2018 - 2030)

• North America

  • U.S.

  • Canada

  • Mexico

• Europe

  • UK

  • Germany

  • France

  • Italy

  • Spain

• Asia Pacific

  • China

  • India

  • Japan

  • Australia

  • South Korea

• Latin America

  • Brazil

• Middle East and Africa (MEA)

  • South Africa

List of Key Players in the Laptop Backpack Market

• Nike, Inc.

• Kensington Computer Products Group

• Samsonite IP Holdings S.àr.l.

• WINPARD

• Targus

• Adidas AG

• Helly Hansen

• Belkin

• Tumi, Inc.

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